Editor’s note: After this column published, AdExchanger reported that Apple’s WebKit blocklist has expanded well beyond the initial handful of companies — potentially to hundreds of ad tech, martech and data vendors. Read more. When Apple’s AppTrackingTransparency framework took effect in April 2021 with the release of iOS 14.5, the ad industry treated it like […] The post Apple’s Latest Privacy Move In iOS 27 Hits Different Than ATT appeared first on AdExchanger.

Thompson reportedly wants assurance of editorial independence.

American Express is building a fandom strategy across music, and Harry Styles is the latest example.

CNN and MS NOW have demo battle.

In this week's Week in Review: Goalhanger takes full control of ad sales, a US judge rules that Google can face $3.2 billion in publisher lawsuits relating to ad tech antitrust harms, and IAB Europe finalises its CTV transparency and measurement framework. Top Stories Goalhanger Brings Ad Sales Fully In-House with Plans for Upfronts Video Read More

The fifth edition of VideoWeek's European Video Awards took place in London's Grand Connaught Rooms last night, as leaders from across the European CTV and video market congregated in the capital to celebrate the most creative and impactful work of the last year. Hosted by comedian and author Shappi Khorsandi (with a little help from Read More

Walmart has kept the annual price at $98 since launching in 2020.

Over the last few years, the rapid expansion in the way that artificial intelligence has been used has opened a world of creative possibilities. In the area of advertising, recent legislation is attempting to play catch-up, presenting advertisers with legal limitations on the use of the latest technologies.

Cook spent three decades at VML and helped WPP's transformation from the top

On, KFC, Reebok, Chili’s, the Washington Post, and more are behind the week’s most notable ads.