New York AG Secures $1.1 Million Settlement with JBS Over Greenwashing and Net Zero Claims
This week, New York Attorney General Letitia James announced a $1.1 million settlement with JBS USA Food Company and JBS USA Food Company Holdings (JBS) over allegations that the meat producer misled consumers about its commitment to reduce its environmental impact. In February 2024, the AG filed suit, alleging that JBS’s consumer-facing statements that it...
Amazon Ads Is All In On Simplicity
Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of the word “simple” is ubiquitous at the show this year. “Simplifying Advertising through Innovation” is the literal headline for the day-one keynote from […] The post Amazon Ads Is All In On Simplicity appeared first on AdExchanger.
Indeed’s New AI Search Agent Helps Job Seekers Hit the Curveball
Finding a new job can be a brutal, lonely, and defeating process. It can also help the job seeker focus on what matters most. For instance, do you want to work 60 hours per week with ultra-competitive people who do not have your back? If you type all the write things and say all the […] The post Indeed’s New AI Search Agent Helps Job Seekers Hit the Curveball appeared first on Adpulp.
ElevenLabs Launches Marketplace for AI-Generated Celebrity Voices, Adds Matthew McConaughey as Investor
The marketplace sells AI generated voices of figures including Maya Angelou and Mark Twain, and lets artists sell AI versions of their own voices
Consistency wins out at Christmas – System1
System1 has produced its early Christmas ad winners and the message seems to be: stick with what you know. Six of the top ten have appeared before. Top Ten (star rating plus uplift against category average.) Amazon “Joy Ride” – 5.9 Stars | Uplift versus retail category +3.1 Stars Coca-Cola “Holidays Are Coming” – 5.9 … The post Consistency wins out at Christmas – System1 first appeared on More About Advertising.
Bayer Backs Innovid’s Move To Make AI Agents Work Better Together
Innovid's new open orchestration layer aims to connect data and tech throughout the advertising process, breaking down fragmentation and silos. The post Bayer Backs Innovid’s Move To Make AI Agents Work Better Together appeared first on AdExchanger.
Amazon’s New Ads Agent Makes Its Marketing Cloud More Accessible
Amazon is making it easier for advertisers to play around in its massive database of consumer data. The ecommerce giant today announced Ads Agent, a new generative AI-powered chatbot within […]
Delish Launches Recipe App Ahead of Holiday Season
The product underscores how publishers are turning to utility-oriented apps to diversify their reach amid traffic disruptions.
Amazon Casts Benedict Cumberbatch to Turn Absurd Reviews into Theater
Amazon enlisted Benedict Cumberbatch to deliver dramatic readings of its most absurd customer reviews for the second chapter of its “Five Star Theater” campaign.
Retail’s AI Moment Is (Almost) Here
Despite headline-grabbing moves, such as Walmart’s recent partnership with OpenAI and the integration of PayPal Payments into ChatGPT, agentic commerce is still in its nascent stages. But that doesn’t mean it’s too early for retail media networks to prepare for a future of AI-driven commerce, says Jeff Cohen, chief business development officer at omnichannel commerce […] The post Retail’s AI Moment Is (Almost) Here appeared first on AdExchanger.
