Beyond the Billboard: The Evolution of OOH Advertising
TL;DR: OOH advertising has evolved from static billboards to dynamic, real-time media. New formats like gas station ads, transit wraps, and place-based screens offer more targeted reach. Digital Out of Home (DOOH) uses tech and data to deliver timely, context-driven messaging. The types of OOH advertising today allow brands to connect with audiences in motion […] The post Beyond the Billboard: The Evolution of OOH Advertising appeared first on AllOver Media.
Gettin’ Jiggy with ConnectionHUB™
Watch our Customer Success Agent Kenya Davis drop some bars on ConnectionHUB™! From online reviews to weekly content, ConnectionHUB gives our customers the tools to OWN their online presence. Who says digital marketing can’t have a beat? Watch now! The post Gettin’ Jiggy with ConnectionHUB™ appeared first on IndoorMedia.
How to Get More Facebook Likes
Post Content
Jenny Huh Leaving KGET in Bakersfield for Sacramento
She'll cover politics in Sacramento
Rightmove and Neverland turn house-hunting into guess work
Neverland’s “If they can find it, so can you” campaign for Rightmove is back with a third phase, this time with an element of cultural detective work and a nod to the new Premier League season. OOH and social matches a househunter’s wishlist with visual clues that lead consumers to places like Manchester, Newcastle and … The post Rightmove and Neverland turn house-hunting into guess work first appeared on More About Advertising.
Art Director Reema Trehan is Living a Professional Creative’s Dream in the Bay Area
Adstasher catches up with Featured Creative Reema Trehan, who shares some of her latest professional achievements, including serving on the One Club ONE Screen jury and explains how her love for storytelling continues to motivate her every day. Hello Reema. It's been a while since we last heard from you. What have you been up to since your last feature? What has been happening in your professional life? Hi! Yes, it’s been a minute since my last update. These days, you’ll find me in San Francisco, shaping ideas as an Art Director at Transmission — a B2B agency with a[...]
What Role Do Auto Branding Agencies Play in Modern Advertising?
With the advertising world rapidly evolving and competition intensifying, companies often struggle to stand out and connect with their target audience. They need proven and experienced experts who can help them leverage multiple channels, while ensuring consistency and effectiveness across each. Auto branding is one such advertising medium. An advertising vehicle is like a moving… Read More »What Role Do Auto Branding Agencies Play in Modern Advertising? The post What Role Do Auto Branding Agencies Play in Modern Advertising? appeared first on Prajapati Advertising.
Ad Council, Sugar23 Join Forces for Social Impact Storytelling
The new Ad Council and Sugar23 initiative will focus on content around social impact and mental health.
Ad Intel: Build awareness with advanced tools
Get tips from an Amazon Ads partner on using Amazon Marketing Cloud and other advanced tools to reach new customers and increase sales.
Linda Yaccarino Takes the Helm at eMed During Turbulent Time for Industry
Consumer demand for GLP-1 drugs like Ozempic and Wegovy has drawn a flood of new entrants. Yaccarino will have to find a way to differentiate eMed, analysts said.
