Monday, August 11 Evening Cable News Ratings: 11 AM Is CNN’s Highest-Rated Hour

Fox News' The Five was the No.1 program of the day in total viewers and the demo.

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Engineering Festive Impact:  Inside VDO.AI’s Full-Funnel Festive Ad Suite

Reading Time: 3 minutes As India ushers in another vibrant festive season, the stakes for brands have never been higher. Every year, the festive season becomes a masterclass in both scale and spectacle for brands. Last year’s peak festive period saw a record $14 billion in GMV, up 12% Y-o-Y, driven by a surge in digital shopping, omnichannel discovery, ... The post Engineering Festive Impact:  Inside VDO.AI’s Full-Funnel Festive Ad Suite appeared first on VDO.AI Blogs.

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75Media Announces Media Partnership with UK StartUp Awards

75Media is thrilled to announce our official media partnership with the UK StartUp Awards, taking place at this year’s Ideas Fest, one of the UK’s most dynamic entrepreneurial gatherings taking place from 10-11 September 2025. The UK StartUp Awards bring together the most innovative, ambitious, and high-growth early-stage businesses across the UK, culminating in a […] The post 75Media Announces Media Partnership with UK StartUp Awards appeared first on 75Media.

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Deepavali Advertising in Little India 2025: High-Impact Festive Campaigns with The Perfect Media

Looking to boost brand awareness during Deepavali, Singapore’s season of light and celebration? Deepavali 2025 Little India advertising offers a powerful opportunity to reach millions of engaged shoppers, families, and tourists—right when they’re ready to connect, shop, and celebrate. With foot traffic previously reaching over 5 million visitors during the 2023 Deepavali season—according to the […] The post Deepavali Advertising in Little India 2025: High-Impact Festive Campaigns with The Perfect Media appeared first on The Perfect Media Group.

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Doug Jensen – Head of Business Development, Ekimetrics

Send us a text In Episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Doug Jensen, current Head of Business Development at Ekimetrics, a leader in data science and AI-powered solutions, and former SVP of Global Data & Analytics at Estée Lauder, to discuss Marketing Mix Modeling, or MMM, in the beauty industry. Podcast Breakdown 00:00 - 12:45 Introduction, Corn fields & Spelling Bees, & Asking Why? 12:46 - 19:44 Marketing mixed modeling (MMM) & Evolution of Analytics 19:45 - 29:20 The storytelling of data & The beauty industry 29:21 - 39:19 Media consumption, TikTok Shop & Doug’s[...]

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Streaming Ratings, Week of July 14: Netflix’s Untamed Lands in the No. 1 Spot

The crime drama series managed to rack up over 2 billion minutes despite debuting Thursday, July 17.

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When The Trade Desk Dips, Ad Tech Drops

Investors use The Trade Desk as a proxy for the health of the entire open web advertising ecosystem, which means TTD’s recent run of concerning earnings is devaluing the entire ad tech sector. Doubts about how TTD is competing with walled gardens like Amazon, along with slower overall revenue growth, have led some investors to […] The post When The Trade Desk Dips, Ad Tech Drops appeared first on AdExchanger.

By |August 15th, 2025|Categories: News|Comments Off on When The Trade Desk Dips, Ad Tech Drops
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