Influencers aren’t just battling competitors for brand deals. They’re now battling AI versions of themselves Earlier this year, Emily Schuman, the creator of the lifestyle blog Cupcakes and Cashmere, saw a photo of herself she didn’t recognize on Instagram. In a sponsored ad, Schuman, who has more than 500,000 Instagram followers, is holding up a vial of GLP-1 drugs, advertising the telehealth company Gala. There was just one problem: Schuman had never heard of Gala and had nothing to do with the ad. The ad was based on a digitally altered version of a selfie Schuman had taken in her[...]

12 OOH Employment Opportunities ... NYC, Dallas, Los Angeles, Green Bay —General Manager; Denver —Local Media Sales Exec; Miami —Ad Sales AE; Southern Illinois —Sales Manager The post —OOH Classifieds Today first appeared on OOH TODAY.

CBS Evening News was the only newscast with growth in both measured categories.

Today was the only morning show not to lose viewers in at least one of the measured categories.

In this week's Week in Review: Prime Video goes big on shoppability, Channel 4 announces layoffs in turnaround strategy, and DTG highlights the need for interoperability in internet-delivered TV. Top Stories Prime Video Ramps Up In-Show Shoppability Amazon Prime Video is expanding its ‘Shop the Show’ offering, a shopping experience enabling users to instantly find Read More

Post Content

Post Content

Post Content

Post Content

New forecast from Madison & Wall predicts the global ad market will hit $1.3 trillion by year’s end