Cardboard & Clever: Delhi’s Cheapest Billboard Delivers Big Punch The post The Best Billboard I Saw Today first appeared on OOH TODAY.

Political ads have found a place on CTV; OpenAI’s new podcast has Emmy aspirations; and the SECURE Data Act might be anything but. The post Gotta CTV It To Believe It; TBPN’s Ad Tech Emmy Campaign appeared first on AdExchanger.

Brief to built agency Thinkingbox has welcomed award-winning creative leader Cam Boyd as Executive Creative Director. A fixture of the Toronto advertising community for decades, Boyd joins from Monks, where he served as a Global ECD, stepping into a role to reinforce Thinkingbox’s creative leadership as the agency continues to see double-digit growth. Boyd brings a combination of conceptual rigor and entrepreneurial instinct honed across some of the industry's most respected shops, including GUT Toronto, john st., McCann Canada, TAXI and Leo Burnett Toronto as well as his own independent venture, Saint Bernard. His work has been recognized at virtually every major[...]

For more than three decades, Canadian hockey fans have been waiting. This playoff season, Boston Pizza is done leaving it to chance. Introducing The Hockey Gods, a new campaign by Mekanism built on a simple idea: if nothing else has worked to help bring the cup back to Canada, it might be time for divine intervention. The campaign imagines the Hockey Gods descending to Boston Pizza to watch the playoffs alongside fans and, hopefully, tip the balance back in Canada’s favour. That’s “favour” with a “u”.  The comedic campaign launches with a 30-second spot that introduces the idea of the[...]

> Nissan celebrates the unpredictable moments that define family road trips with "Happy Chaos," a new campaign for the 2026 Rogue directed by ROOS of Greenpoint Pictures, in collaboration with creative advertising agency, TBWAChiatDay. The film transforms the noise and disorder of a packed car into something cinematic. The 2026 Nissan Rogue shows off its capability via unexpected detours, spontaneous laughter, and creative problem-solving. Through layered sound design that evolves from raw cacophony to refined harmony, ROOS creates a portrait of modern, messy, unpredictable family life on the move. It's noisy, it's bumpy and you wouldn't change it for the[...]

As the biggest soccer tournament ever arrives on U.S. soil this summer, belief in the American squad has never been stronger. And Truly Hard Seltzer, the Official Hard Seltzer of U.S. Soccer, isn’t just predicting a victory – it’s putting its faith on full display.  With the world’s biggest tournament coming to North America, one thing is undeniable: American fans don’t just watch the game, they believe in it. They show up with unmatched energy, stand by their team, and back them through every kick until the final whistle. Now, Truly Hard Seltzer is turning that belief into a destination[...]

Jeep is launching The Silent Edition, a wildlife print campaign for the all-new 2026 Jeep Cherokee Hybrid shot entirely in nature, where the vehicle’s hybrid technology helped make the intimate images possible. Created by Publicis Canada in partnership with award-winning conservation photojournalist Patricia Homonylo, the campaign places the vehicle within real wildlife environments without overtaking them. At lower speeds, the Cherokee Hybrid moves more quietly, allowing the images to capture animals in their natural state, undisturbed, with the vehicle integrated subtly into each scene. The work is running in National Geographic and Canadian Geographic. Built around the idea “Let the[...]

Müller Corner, Boston Pizza, BAND-AID, SEARHC

Müller Corner has launched a new advertising campaign titled 'You Know How You Like It', developed by VCCP. This campaign highlights the unique and personalized ways people enjoy their Müller Corner yogurts. The campaign aims to position Müller Corner as a brand that embraces individuality, showcasi...