Never Trust A Sponsored Result; Brokering A Peace
Search For the Next Scam Last month, this newsletter cited a case successfully brought by the DOJ against a network of credit rating companies that used fake apartment rental listing ads to lure customers into payments and subscriptions that were practically impossible to cancel. Well, the DOJ is back and taking another crack at Google […] The post Never Trust A Sponsored Result; Brokering A Peace appeared first on AdExchanger.
FBI and OAAA Supporting Public Safety
the program has contributed to resolving more than 58 cases and generated over 28,000 tips across investigations nationwide The post FBI and OAAA Supporting Public Safety first appeared on OOH TODAY.
How BODi grew category share 8x
Discover how Amazon Ads advanced partner Acadia helped challenger brand BODi achieve 8x category share growth and 78% new-to-brand share through strategic audience segmentation and full-funnel advertising.
Boost campaign performance with the Amazon O&O Network
Discover how the Amazon Owned & Operated Network helps advertisers leverage first-party supply through Amazon DSP to connect with customers across streaming, shopping, and more.
How AI transforms streaming TV advertising for brands
Discover how AI and authenticated signals are powering streaming TV advertising—and helping brands reach the right audiences at the right moment.
LinkedIn CTV Ads are now available through Amazon DSP
Learn about the announcement from Amazon Ads and LinkedIn that advertisers can now reach professional audiences with LinkedIn's CTV Ads through Amazon DSP.
Clementoni boosts conversion 1.7x with Prime Video ads
Learn how Clementoni and Kiliagon drove a 70% increase in new-to-brand sales and 1.7x higher conversion rates using Prime Video ads strategy.
MountainOne and HATCH Celebrate Teacher Appreciation Week
In celebration of Teacher Appreciation Week, MountainOne is giving educators something better than apples. The Massachusetts community bank is delivering free activity boxes to first-grade classrooms in the cities and towns it serves to help teachers introduce their students to early lessons in financial literacy. Inside the box is a series of three storybooks created by MountainOne and Boston creative agency HATCH to introduce kids as young as 5 to foundational financial lessons through adventure and storytelling, plus activity sheets, plush toys, and swag that go along with the stories. Illustrated by Laura Salafia and authored by Doug Murphy,[...]
Disney Makes Super Bowl and Live Events the MVP of Its Upfront Pitch
Disney had over 100 celebrities, but live events and the Big Game were the true stars of its upfront.
YouTube’s Brandcast Puts Creator Partnerships Front and Center
Google's ad sales chief Sean Downey talks direct-to-creator deals, channel slates, and why 'the future of brand is trust, not social.'








