Dentsu Group Is Considering the Sale of Overseas Operations
The company recently underwent layoffs, trimming 8% of its global staff.
Wilmington Anchor Kim Ratcliff Reveals Cancer Diagnosis
An injury she suffered earlier in the year is being credited with saving her life
What’s Behind the Launch of LADbible’s FAST Channel? “They’re Already Watching on TV”
Three weeks ago, UK publisher LADbible Group launched a free ad-supported streaming TV (FAST) channel on Samsung TV Plus, marking the social entertainment company's first foray into CTV. The move brings its popular YouTube formats onto the FAST platform, including Snack Wars, Agree to Disagree, and Would You Rather, along with a new debate format called Jury Room. Becky Gardner, Read More
New WPP boss Cindy Rose eases out of the starting blocks
WPP’s new boss Cindy Rose seems to have made a pretty good impression, even though she doesn’t officially take over until September 1 (interesting that she doesn’t seem to have been lumbered with gardening leave by Microsoft.) In a welcome video leaked to Adweek (which seems to have at least one pretty goood source in … The post New WPP boss Cindy Rose eases out of the starting blocks first appeared on More About Advertising.
Coca-Cola Claimed Christmas. Now Fanta Wants Halloween.
Spooky season is becoming a key moment in Fanta's marketing calendar as it looks to build affinity with Gen Z.
DPAA UK|EMEA Town Hall to Feature Groundbreaking DOOH Effectiveness
including Lloyds Bank, Co-op Group, Goodstuff, and others, to gather for premier learning and networking event The post DPAA UK|EMEA Town Hall to Feature Groundbreaking DOOH Effectiveness first appeared on OOH TODAY.
The Media And Retail Deals Behind The Peppa Pig Franchise Expansion
Peppa Pig is everywhere. Whether or not you have children, you likely know the little girl pig from the kid’s cartoon show. But the Peppa media franchise is just getting started. The program was acquired by Hasbro in 2019, and it’s become a YouTube and streaming hit that’s spawned toothpastes, toys and all sorts of […] The post The Media And Retail Deals Behind The Peppa Pig Franchise Expansion appeared first on AdExchanger.
Cadbury Bournville, FeviKwik and more: top creative ads of the week
My weekly compilation of clutter-breaking creative ads is a tribute to ad agency teams everywhere. I know how difficult it is to get ads approved and be noticed by the public, especially amidst the information & sensory overload. This week, ads from Cadbury Bournville, FeviKwik and more. Cadbury Bournville: made to be enjoyed, not endured [...] The post Cadbury Bournville, FeviKwik and more: top creative ads of the week appeared first on Bhatnaturally.
KABC Morning Anchor Leslie Sykes Announces Retirement
Sykes joined the station in 1994
