Online sales are still stalled at Marks & Spencer following a cyber attack that is expected to cost the retailer around £300m. It’s not likely to be fixed before July, but the retailer is going ahead with this summer campaign from Mother – what else can you do? “Summer like you mean it” feels full … The post Mother M&S first appeared on More About Advertising.

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As many readers of this blog know, “keyword advertising” is an online marketing tool whereby advertisers purchase a keyword or phrase from internet search engine providers, especially Google. When a consumer searches for a term that has been purchased, the search returns sponsored links, typically marked as “Ad,” “Sponsored” or “Promoted,” as the top results, above even those results generated by the search engine’s algorithm.

Regardless of what agency brand they work for, all staff will now use @omc.com emails.

Lloyds Bank is running a new campaign for its Premier account (the one they charge for) via Publicis Groupe (fairly recently anointed as rival Santander’s global AOR) after abandoning adam&eveDDB and putting its black horses out to well-earned pasture. New CMO Suresh Balaji says: “Our new Lloyds Premier campaign is all about bringing our experience-led … The post Lloyds goes to Publicis for its “seamless end-to-end experience” first appeared on More About Advertising.

David Nyurenberg joins InterMedia Advertising as svp of digital.

CMO Emily Ketchen on keeping up with the pace of technological innovation.

Fox led McDonald's successful A Minecraft Movie collaboration.