Lab Weekly — 06/20/2025
Lab Weekly — 06/20/2025 Cannes news round-up; New podcast episode; Plus, the latest news about WhatsApp, YouTube, and more must-know news and stats Want this newsletter in your inbox every week? Sign up for our mailing list here Cannes News Round-Up The annual Cannes Lions International Festival of Creativity took place on the French Rivera this week, bringing top brands and advertisers together to showcase their most creative and innovative campaigns, network with industry leaders over glasses of rosé, and debate the future of advertising in a rapidly changing media and tech landscape. This year, the key debates and announcements unsurprisingly tend to be centered[...]
Send and Track IOs Faster Than Ever in Bionic
Sending IOs through Bionic has always been simple, but now it's even more flexible. With this update, you can send IOs to new recipients anytime using a streamlined, self-service workflow that eliminates the need to contact support.
Faryn Brown – VP of Addressable, KINESSO
In Episode 15 of this season’s Digital and Dirt podcast, Ian welcomes longtime friend and programmatic expert Faryn Brown, VP of Addressable at KINESSO, a technology-driven performance marketing agency. Faryn discusses her career path starting on the traditional media side and evolving into leadership roles focused on programmatic strategy, with an emphasis on the pharmaceutical space. She also shares her passion for learning, speaks about the evolving role of Out of Home in omnichannel plans, and explains how programmatic delivers more meaningful and measurable results. Podcast Breakdown 00:00 - 05:13 Introductions, Travel Stories & Bold Firsts 05:14 - 12:00 Cultural[...]
Streaming Ratings, Week of May 19: Sirens Lifts Netflix Back to First
Netflix was the sole streamer to have a title to surpass the billion viewing minutes mark.
Inside the $24 Billion Growth Story of EY With CMO John Rudaizky
Plus, why B2B marketing needs a human revolution.
‘The Secret Concierge’ Launches on Instagram with Jack Whitehall and F1 Stars
In a high-octane fusion of sport, travel and entertainment, Marriott Bonvoy has teamed up with the Mercedes-AMG PETRONAS Formula One Team to launch The Secret Concierge — a new global content series starring comedian and actor Jack Whitehall. The episodic series follows Whitehall, in the role of an unconventional “Secret Concierge,” responsible for orchestrating unforgettable, bespoke experiences for F1 drivers, George Russell and rising star Kimi Antonelli. With the support of social creators @ItalianBach and @GeorgeClarkeey, each episode showcases curated itineraries that reflect the spirit of each host city and the signature hospitality of Marriott Bonvoy. Set against the backdrop of the[...]
KOIN Anchor Reveals Struggle with Hearing Loss and the Surgery that Changed His Life
He said his whole life changed after cochlear implant surgery.
Airport Advertising Strategies That Soar Across Asia’s Busiest Hubs
Airports today are more than just places where journeys begin and end, they are the runways where brands lift off to new heights. With a soaring number of travelers across Southeast and South Asia, airports have transformed into high-traffic advertising hotspots where brands can command attention like nowhere else. From Indonesia’s vibrant Soekarno-Hatta and Bali’s […] The post Airport Advertising Strategies That Soar Across Asia’s Busiest Hubs appeared first on The Perfect Media Group.
Why Michelob Ultra Put FIFA Club World Cup Among Its US Soccer Goals
FIFA Club World Cup among Michelob Ultra's US soccer goals after last year's Copa América and heading into next year's North American World Cup, with the Anheuser-Busch InBev brand looking to become a fan fixture.
Liam and Noel reunite for Adidas ahead Oasis Live ’25 tour
Adidas brings us a tantalising glimpse of the Gallagher brothers together as they reunite for the first time since the band split in 2009. Ahead of their tour, which kicks off on July 4th, Liam and Noel have joined forces for the canny launch of the Adidas Originals x Oasis Live ’25 collection. As a … The post Liam and Noel reunite for Adidas ahead Oasis Live ’25 tour first appeared on More About Advertising.
