Week of Sept 28 Morning News Ratings: Total Viewer Gains for Morning Shows
GMA narrows the demo gap.
American Express CMO and 37-Year Vet Elizabeth Rutledge Retires
Financial services giant said it expects to announce a successor in the coming weeks
Week of Oct. 5 Evening News Ratings: CBS Evening News Up in Demo
All three evening newscasts did not post gains in total viewers.
Clear Channel Taps Two Top TV Execs to Reprogram Outdoor Advertising
Univision's Wade Davis and former Paramount ads leader John Halley join Clear Channel C-suite
Pivot or Perish: Kargo’s Bet on AI Media Buying
Harry Kargman on the forces reshaping the way brands approach advertising and media buying.
Send a fax to win a free product / Fax similé?
THE ORIGINAL? Mc-Doanld’s / fax-4-kiwiburger – 2023 « The best of ’91 is back. Fax to win a free kiwi buger » Click on the image to enlarge Source : BestAwards, Spikes Asia Festival SILVER Agency : DDB Group Aotearoa (New Zealand) LESS ORIGINAL Columbia ’91 Helvetia Fleece – 2026 « Fax us to get your fleece totally free » Click […]
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Just Eat Takeaway Launches ‘Stay Just Where You Are’ Global Campaign
Just Eat Takeaway has unveiled its new global brand platform, 'Stay Just Where You Are', aimed at enhancing the brand's role in moments people cherish and prefer not to leave. This campaign marks a shift in focus from the delivery of goods to the value of time, underscoring how the service allows us...
Why Brand Entertainment Goes Unwatched and What to Do About It
Many branded entertainment projects go nowhere. Here's what to ask before attempting to create entertainment.








