Canceled Before It Clicked: Eighth Circuit Strikes Down FTC’s Click-to-Cancel Rule

Just days before it was set to take effect, the U.S. Court of Appeals for the Eighth Circuit struck down the Federal Trade Commission’s (FTC) much anticipated “Click-to-Cancel Rule” (the “Rule”), delivering regulatory whiplash to companies that had proactively geared up for the Rule’s arrival. As previously reported, the Rule sought to impose various requirements...…

By |July 17th, 2025|Categories: News|Comments Off on Canceled Before It Clicked: Eighth Circuit Strikes Down FTC’s Click-to-Cancel Rule

Trump wants to make Coca-Cola ‘just better’

Mexican Coke has become an in-demand product, thanks to the fact that it’s one of the few countries still using real cane sugar instead of high-fructose corn syrup in its Coca-Cola formula. US President Donald Trump probably doesn’t want to admit that Mexico does it better, but he says he has “been speaking to Coca-Cola … The post Trump wants to make Coca-Cola ‘just better’ first appeared on More About Advertising.

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UK Marketers Up Their Budgets but Risk “Trap of Short-Termism”

UK marketers raised their advertising budgets during Q2 2025, according to the latest edition of the IPA Bellwether Report, with a net balance of 5.5 percent of respondents increasing their marketing spend. The upward revision follows a decline in Q1, which marked the first drop in four years. The net figure is derived from the Read More

By |July 17th, 2025|Categories: News|Comments Off on UK Marketers Up Their Budgets but Risk “Trap of Short-Termism”

A Look at Cinnamon Toast Crunch’s Campaign with Colorado Ad Agency

Our Colorado Ad Agency Talks Recent “Must Cinnadust” Advertisement Brands often look to nostalgia when trying to capture attention, and Cinnamon Toast Crunch’s new “Must Cinnadust” campaign takes this tactic in a bold, unexpected direction. As a Colorado ad agency that tracks how brands evolve their messaging to connect with audiences, we were intrigued by the cereal brand’s choice to blend 2000s-era nostalgia with a dark, cinematic aesthetic more often seen in trailers for psychological thrillers. A Quick Ad Overview The “Must Cinnadust” campaign features a moody, horror-inspired ad where a Cinnamon Toast Crunch piece, referred to as the “Cinnamon[...]

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12th Annual Los Angeles Billboard Art Exhibition

This is your chance to have your work displayed on a billboard in LA for one month, reaching millions of people in one of the world’s most vibrant art cities. The post 12th Annual Los Angeles Billboard Art Exhibition first appeared on OOH TODAY.

By |July 17th, 2025|Categories: News|Comments Off on 12th Annual Los Angeles Billboard Art Exhibition

2025 Top Summer Reading List for CMOs and Marketing Leaders

Books, podcasts, and reports to fuel your thinking—even with your OOO on. Check out our Summer Reading list for CMOs and Marketing Leaders. The post 2025 Top Summer Reading List for CMOs and Marketing Leaders appeared first on The Loomis Agency.

By |July 16th, 2025|Categories: News|Comments Off on 2025 Top Summer Reading List for CMOs and Marketing Leaders
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