Andrew Lustigman to Speak on AI Advertising Trustworthiness at the Institute for Advertising Ethics’ (IAE) Elements of Intention: Trustworthy Advertising in the Age of AI Summit

Andrew Lustigman, Chair of Olshan's Advertising, Marketing & Promotions Group and Co-Chair of the firm’s Brand Management & Protection Group, will moderate the session “From Trust to Proof: Accountability, Assurance and Public Oversight” on October 12 from 12:20 P.M. – 1:00 P.M. at the Institute for Advertising Ethics’ (IAE) The Elements of Intention: Trustworthy Advertising in the Age of AI Summit in New York.

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AdExchanger Talks #500: I’ve Tried Everything But AdTech Therapy

Traffic-starved digital publishers will do anything to make ad revenue these days – even go to therapy. Hence why sell-side experts and independent consultants Jana Meron and Scott Messer launched their new joint venture, AdTech Therapy, earlier this year. Meron and Messer join this week’s episode of AdExchanger Talks – which, by the way, happens […] The post AdExchanger Talks #500: I’ve Tried Everything But AdTech Therapy appeared first on AdExchanger.

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How to Modernize Marketing in a Legacy Industry With Danielle Wuschke Paige of Nixon Peabody

Why great B2B marketing thrives on complexity.

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Channel 4 to axe about 300 jobs in biggest layoffs in its history

Exclusive: Staff expect ‘brutal’ cutbacks as broadcaster seeks to reduce costs amid advertising slowdown Business live – latest updates Channel 4 is poised to cut about 300 jobs – about a quarter of its workforce – in the biggest round of layoffs in its 43-year history, as the broadcaster seeks to dramatically cut costs. Priya Dogra, who took over from Alex Mahon as chief executive in March, is to address an all-staff meeting on Wednesday on a wide-ranging review of Channel 4’s strategy and structure.

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