ADWEEK has appointed Tim Hart as chief operating officer, a newly created role designed to strengthen execution and accelerate the company’s evolution as a media, events and professional-intelligence platform.

Autodesk's campaign puts real customers at the center of an emotional pitch for human creativity.

In new film The Heart of the Beast, the A-lister’s bond with his loyal mutt proves crucial. In Spike Jonze’s new advert, Pitt is rather more subservient Brad Pitt has a new movie out this month, The Heart of the Beast, about an emotionally damaged man who forms a life-saving bond with a dog. If that sounds familiar, maybe it is because you have seen The Call of the Wild. Or maybe it is because you have seen A Dog’s Way Home. Or maybe it is because you have seen Dog. Or, look, you get the idea. But perhaps Brad[...]

For 22 years, I have worked on the buy side—across agencies, brands and now at their intersection—helping buyers navigate ad tech and helping ad tech understand buyers. This past year, I have found a clear common cause: buyers are exhausted. They spend too much time tracking changes, managing campaign and budget risk and reverse-engineering charges. […] The post The Amazon Ads Lawsuit Raises Questions About Auction Disclosure DSP Buyers Need To Ask appeared first on AdExchanger.

The automaker's 28-year-old Hyundai Hope on Wheels initiative is expanding, emphasizing courage and putting the kids before the cars.

QMS is bringing the Rams’ historic Australian NFL debut to life with high-impact DOOH across Melbourne, building excitement ahead of the team’s MCG showdown. The post The Rams Are Taking Over Melbourne’s Billboards first appeared on OOH TODAY.

Andrew Lustigman, Chair of Olshan's Advertising, Marketing & Promotions Group and Co-Chair of the firm’s Brand Management & Protection Group, and Olshan Intellectual Property and Brand Management & Protection partner Barry Greenbaum published an article in Corporate Compliance Insights entitled “Substantiate Your AI Claims Before They Become AI-Washing Challenges.” In the article, Andy and Barry discuss how companies can substantiate AI related marketing claims, reduce AI washing risk and maintain support for claims as models, datasets and vendor tools evolve.

Andrew Lustigman, Chair of Olshan's Advertising, Marketing & Promotions Group and Co-Chair of the firm’s Brand Management & Protection Group, will moderate the session “From Trust to Proof: Accountability, Assurance and Public Oversight” on October 12 from 12:20 P.M. – 1:00 P.M. at the Institute for Advertising Ethics’ (IAE) The Elements of Intention: Trustworthy Advertising in the Age of AI Summit in New York.