Gourmet restaurant cooking low-cost products / Du réchauffé?
THE ORIGINAL? Lidl « Dill Restaurant » – 2013 Pop-up gourmet restaurant cooking only Lidl low cost products (without saying). Click on the image to enlarge Watch the Case Study Film (You Tube) Source : D&AD, Cannes BRONZE LION Agency : INGO Stockholm (Sweden) LESS ORIGINAL Carrefour « Restaurant Le cinquante » – 2026 Pop-up gourmet restaurant cooking only Carrefour low cost products […]
Haley Brantingham – Director of Integrated Marketing, Sporting Kansas City
Send us Fan Mail On this week’s episode of the Digital and Dirt podcast, Ian sits down with Haley Brantingham, Director of Integrated Marketing for Sporting Kansas City, the city’s Major League Soccer franchise, to discuss marketing to the team’s passionate fan base. Podcast Breakdown 00:00 - 12:58 Fun Facts, the Pepsi Jet Redemption & Frontier Airlines Campaigns 12:59 - 17:35 The Leap to Sporting KC & Life as Director of Marketing 17:36 - 22:32 Kansas City's Soccer Obsession & the World Cup Effect 22:33 - 32:52 Inside the Cauldron: Culture, Traditions & Fan Diversity 32:53 - 44:35 Chants, Content[...]
Everyone In Ad Tech Will Soon Have An AI Operational Layer. Are You Building Yours Or Renting Someone Else’s?
Look at ad tech’s press releases this year. Magnite is rebuilding SpringServe to own the decisioning layer, AI-driven demand routing, price setting and coordination between buyer and seller agents. Raptive launched an intelligence division, appointed a chief AI officer and outright acquired an AI company. AI is becoming an operational layer of the business itself […] The post Everyone In Ad Tech Will Soon Have An AI Operational Layer. Are You Building Yours Or Renting Someone Else’s? appeared first on AdExchanger.
Baker Mayfield Turns His Every Man Jack Partnership Into a Signature Collection
The Tampa Bay Buccaneers quarterback has co-created a body wash and deodorant collection blending product, purpose, and philanthropy.
The Campaign Ends. The Visits Don’t
Two weeks after an OOH campaign comes down, store visits from exposed audiences are still The post The Campaign Ends. The Visits Don’t first appeared on OOH TODAY.
Because Even Billboard People Deserve a Day Off —
A billboard works 24/7/365. No vacation. No sick days. No Zoom meetings. No HR complaints. No “circling back.” And absolutely no LinkedIn announcement saying The post Because Even Billboard People Deserve a Day Off — first appeared on OOH TODAY.
Who Knew Billboards Had Their Own Playlist?
Richard Martin turned a love of billboards into a 111-song playlist, uncovering just how often OOH’s iconic imagery has found its way into music. The post Who Knew Billboards Had Their Own Playlist? first appeared on OOH TODAY.
ADWEEK Appoints Tim Hart Chief Operating Officer
ADWEEK has appointed Tim Hart as chief operating officer, a newly created role designed to strengthen execution and accelerate the company’s evolution as a media, events and professional-intelligence platform.
Amid AI Hype, Autodesk Turns the Spotlight on Human Makers
Autodesk's campaign puts real customers at the center of an emotional pitch for human creativity.
Inglourious baristas: why is Brad Pitt making coffee for 16 abusive dogs?
In new film The Heart of the Beast, the A-lister’s bond with his loyal mutt proves crucial. In Spike Jonze’s new advert, Pitt is rather more subservient Brad Pitt has a new movie out this month, The Heart of the Beast, about an emotionally damaged man who forms a life-saving bond with a dog. If that sounds familiar, maybe it is because you have seen The Call of the Wild. Or maybe it is because you have seen A Dog’s Way Home. Or maybe it is because you have seen Dog. Or, look, you get the idea. But perhaps Brad[...]
