Stories – New Piramal Realty @https://bit.ly/3B3tXLk campaign #creativity #inspiration #advertising

Stories - New Piramal Realty @https://bit.ly/3B3tXLk campaign #creativity #inspiration #advertising

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Obsession – New Riyadh Season @Riyadhseason campaign by BigTime Creative Shop @BigTime_SA #creativi…

Obsession - New Riyadh Season @Riyadhseason campaign by BigTime Creative Shop @BigTime_SA #creativity #inspiration #advertising

By |December 4th, 2024|Categories: News|Comments Off on Obsession – New Riyadh Season @Riyadhseason campaign by BigTime Creative Shop @BigTime_SA #creativi…

Week of Nov. 25 Morning News Ratings: Today Stays on Top With a Little Help From Macy’s

NBC News' Today remained America's top morning show in both total viewers and the advertiser-prized Adults 25-54 for the Thanksgiving week of Nov. 25. However, this week's win comes with a big caveat: the show's performance was boosted by its annual coverage of the Macy's Thanksgiving Day Parade, which typically lifts Today to a win...

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Week of Nov. 25 Evening News Ratings: Thanksgiving Takes Priority During a Slow News Week

The Thanksgiving holiday weekend understandably led to lower viewership across all three evening newscasts during the week of Nov. 25. NBC Nightly News with Lester Holt was the lone standout during this holiday period. The flagship NBC newscast avoided steep audience erosion in both total viewers and the advertiser-coveted Adults 25-54 demo. Note: The weekly...

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Sam Altman Says The New York Times Is ‘On the Wrong Side of History’ Over AI Lawsuit

OpenAI CEO Sam Altman took a jab at The New York Times' high-profile lawsuit against OpenAI while speaking at The New York Times' own DealBook conference. Altman discussed all things artificial intelligence, including the future of artificial general intelligence while speaking on Dec. 4. He also spoke about the New York Times' ongoing lawsuit against...

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Ty Steele to Anchor Evenings at WDIV in Detroit

Ty Steele will join Detroit NBC affiliate WDIV as anchor for the stations 5, 6 and 11 p.m. newscasts. Steele will work alongside Kimberly Gill, Kim Adams, and Hobie Artigue beginning December 16. He'll replace longtime WDIV anchor Devin Scillian, who announced his retirement after 30 years. "When Devin let us know his plans to...

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Why AI Design Needs Metaphors to Bridge the Gap With Consumers

On the day of the release of ChatGPT 4.0, OpenAI CEO Sam Altman tweeted "her"--a reference to the 2013 science fiction film in which an AI chatbot named Samantha, voiced by Scarlett Johansson, develops an intimate relationship with her human user. The tweet called attention to a new feature for the product: voice mode, allowing...

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15 creative campaigns to know about today

Among the notable creative campaigns for Dec. 4, 2024: Sony’s event with Olivia Rodrigo in the New York subway and Pepsi’s chaotic holiday baking show with Shaquille O’Neal.

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Le Snoop joins Publicis duo to celebrate ad holding Olympics

Publicis reckons it will be the biggest ad holding company by the end of 2024 (by revenue presumably, it’s already the most valuable), overtaking WPP. That well-known double act Arthur and Maurice make their customary annual holiday appearance in this to tell us so, enlisting Snoop Dogg, (fairly) fresh from his scene-stealing exploits at the … The post Le Snoop joins Publicis duo to celebrate ad holding Olympics first appeared on More About Advertising.

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