Tegna Lays Off VERIFY Fact Checking Team

TEGNA just laid off its VERIFY fact-checking team. The team's stated mission was "to stop the spread of false information." VERIFY employed a team of roughly 20 journalists and producers whose content was distributed through Tegna's local news stations and digital properties. Recently TEGNA restructured its marketing group, which led to layoffs of local station...

By |2025-02-04T07:56:31-08:00February 4th, 2025|News|Comments Off on Tegna Lays Off VERIFY Fact Checking Team

Lay’s Super Bowl Ad Trades All-Dressed for Farm-Grown

Lay's doesn't blame a sudden downturn in U.S.-Canadian relations for the end of its all-dressed Super Bowl push, but the potato chip brand's Big Game campaign has taken a domestic turn. Less than a month ago, on Jan. 7, Lay's announced it was returning to the Super Bowl for the first time since 2022--when it...

By |2025-02-04T07:56:30-08:00February 4th, 2025|News|Comments Off on Lay’s Super Bowl Ad Trades All-Dressed for Farm-Grown

Former Dentsu CEO Nick Brien Named Interim CEO of Outfront Media Inc.

Nick Brien, former Dentsu CEO, will take on the role of interim CEO at out-of-home advertising media owner Outfront Media Inc., effective Feb. 10. Brien has served on the board of directors at the media owner and will continue to during his tenure as interim CEO. "The out-of-home medium is bold, impactful, and is quickly...

By |2025-02-04T06:40:57-08:00February 4th, 2025|News|Comments Off on Former Dentsu CEO Nick Brien Named Interim CEO of Outfront Media Inc.

Shania Twain Gets Tongue-In-Cheek for Coffee Mate Super Bowl Ad

Let's go, tongues. That's the slogan Coffee Mate is touting for its first Super Bowl ad, which features the voice of Shania Twain performing a new song about the joys of drinking Coffee Mate Cold Foam creamer. In the 30-second spot, which was created by Wieden+Kennedy New York and directed by Dan Streit, a young...

By |2025-02-04T06:40:56-08:00February 4th, 2025|News|Comments Off on Shania Twain Gets Tongue-In-Cheek for Coffee Mate Super Bowl Ad

Dove’s Super Bowl Ad Highlights How Toxic Body Talk Drives Girls from Sports

"At three, these legs are unstoppable," says Dove in its Super Bowl 59 ad which shows a carefree little girl giggling and running. "At 14 she'll think they're unbearable." It's a gut-punching message, but it's true. Per the brand's own data, 45% of girls drop out of sports due to low body confidence by age...

By |2025-02-04T06:40:55-08:00February 4th, 2025|News|Comments Off on Dove’s Super Bowl Ad Highlights How Toxic Body Talk Drives Girls from Sports
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