McAfee has appointed ex-Fandom marketer Stephanie Fried as executive vp and chief marketing officer (CMO), with a remit to show how the brand has evolved beyond its antivirus roots. If you've ever owned a Dell or HP computer, the odds are high you've encountered McAfee, the 37-year-old brand best known for its virus protection tools...
Q/Ocean leads by quality, ideas and product. How has your approach influenced creativity in OOH? Investing in our sites and technology allows us to create the right canvases for ideas to come to life. From the outset, we think about the creative potential of an Out of Home (OOH) location before we add the screen, [...]
David Todd Bailey has been named vice president and general manager of Sinclair station KTXS in Abilene, Texas. "We're thrilled to have David return to KTXS to lead the station," said Rob Weisbord, COO and president of Local Media. "His deep understanding of the Texas markets, strong leadership skills, and proven track record in sales...
Among the notable campaigns for March 11: Corona’s sunset billboards and Clorox scientifically proving cleaning makes you feel good.
Creator platform Spotter is hosting the latest creator-focused event inspired by the TV upfronts, “Spotter Showcase,” later this month.
“If war were truly human nature, it wouldn’t need to be sold to us.” For centuries, war has been framed as an unavoidable part of human existence—an instinct as natural as hunger or love. We’re told that conflict is in our DNA, that violence is simply what humans do when resources are scarce or when [...]
