Mother US CEO Peter Ravailhe Leaves for Luxury Consultancy
Former Mother US CEO Peter Ravailhe joins Closer Group, overseeing its creative and incubator divisions as founding partner-CEO.
Renae Skinner Joins Peoria Station as Morning Anchor
Skinner announced the news on social media by detailing a bit of journey show took to get there.
Top Automotive Marketing Strategies for Dealers in 2025
Dealers face a shifting 2025 landscape. To enhance your dealership’s results, we recommend a dynamic mix of SEO, AI automation, and service-driven digital tools. Stream Companies shares the strategies to help you sell cars more efficiently in 2025. The post Top Automotive Marketing Strategies for Dealers in 2025 appeared first on Stream Companies.
During Consumer Week in Brazil, Burger King takes over Google Maps
Last Saturday, March 15, during Consumer Week, Burger King launched an unexpected stunt: the brand distributed exclusive discount coupons in a hyper-targeted, geolocated way, strategically placed in search results for competitor locations on Google Maps. Photos were taken and posted locally on the pages of over 1,000 competitor restaurants across 24 Brazilian states. This organic initiative took place [...]
Pivotal’s Cinematic Journey Shows Future Flyers What’s Possible
Pivotal, the market leader in light electric vertical take-off and landing (VTOL) aircraft, unveils a cinematic journey into its revolutionary training program. Conceived by Baldwin&, Pivotal’s advertising agency of record, and directed by SLMBR PRTY creative duo, nutmeg, the brand film follows a class of future flyers, capturing the thrill of taking to the skies [...]
FCB Chicago’s CEO is leaving
FCB Chicago’s Kelly Graves is taking a job as CEO of Eastport Holdings.
UK watchdog bans ‘shocking’ ads in mobile games that objectified women
Investigation uncovered eight adverts that portrayed women in a harmful or degrading way, says ASA An investigation by the UK advertising watchdog has found a number of shocking ads in mobile gaming apps that depict women as sexual objects, use pornographic tropes, and feature non-consensual sexual scenarios involving “violent and coercive control”. The Advertising Standards [...]
PepsiCo’s chief design officer is departing
Mauro Porcini, who was behind the lauded Pepsi rebrand, is leaving PepsiCo.
Apple wins Cannes Lions 2025 Creative Marketer of the Year
Apple has been named Cannes Lions' creative marketer of the year for the second time.
ISBA Believes Better Advertiser-Agency Contracts Can Help Promote AI Adoption
Agencies find themselves in something of a bind when it comes to AI. On the one hand many agency executives, considering the considerable competitive pressure of the agency market, believe it's vital that they adopt AI faster and more effectively than their competitors, in order to build or maintain a competitive edge. Some of the [...]