A Stellantis Dealer’s Guide to Navigating the New Marketing Covenant

The new Stellantis Marketing Covenant expands requirements around digital advertising, pricing, website technology, data sharing, and compliance. One of the most significant changes is that dealers must work with Stellantis certified providers for digital advertising in order to receive DAP reimbursement. The post A Stellantis Dealer’s Guide to Navigating the New Marketing Covenant appeared first [...]

By |2026-09-27T08:30:41-07:00September 27th, 2026|News|Comments Off on A Stellantis Dealer’s Guide to Navigating the New Marketing Covenant

Best new creative ads of the week: Flipkart Gen Z, Stiller’s Soda, Flipkart BBD and more

Every week I attempt to share a curated list of clutter-breaking new ads. This week: Flipkart’s Gen Z, Big Billion Days, hilarious ad from Thailand and more. Flipkart: are you really Gen Z? Brands are obsessed with appealing to Gen Z typically aged between 14 & 28 years in 2026. This cohort is considered to [...]

By |2026-09-27T07:28:41-07:00September 27th, 2026|News|Comments Off on Best new creative ads of the week: Flipkart Gen Z, Stiller’s Soda, Flipkart BBD and more

How Much Failure Will You Tolerate Before You Stop Rewarding It?

Here is the uncomfortable truth. A government does not need you to believe it is good. It does not even need you to trust it. It only needs you to believe the alternative is worse. That is enough. Enough to survive failure. Enough to survive scandals. Enough to survive wasted money, broken promises, institutional decay [...]

By |2026-09-26T20:33:27-07:00September 26th, 2026|News|Comments Off on How Much Failure Will You Tolerate Before You Stop Rewarding It?
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