Pika’s ‘Provocative and Controversial’ Ad Casts AI as an Escape From a Post-apocalyptic World
Some major TV networks didn't want to run Pika's first ad.
How AI Is Changing the Game for eCommerce Advertising
AI isn’t just a buzzword — it’s reshaping how eCommerce brands advertise, optimize, and scale profitably across platforms like Google, Meta (Facebook & Instagram), and Microsoft Ads (Bing). From smarter bidding to hyper-targeted campaigns, artificial intelligence is helping online merchants make faster decisions, reduce waste, and increase ROI — all while saving time. Whether you’re [...]
The Corner wins revamped Moss
That pillar of the London social scene Moss Bros (where you get your kit for Ascot – but only morning dress if you’ve a Royal Enclosure ticket) is now Moss and the venerable business (founded 1851) has appointed The Corner as its new creative, social and influencer agency. The work will go live in June [...]
ProSieben Welcomes PPF’s “Better Alternative” Offer to MFE Takeover Bid
Six weeks after MFE launched its long-awaited takeover bid for German broadcaster ProSiebenSat.1, a competing offer has been announced by PPF Group, a Czech investment firm that currently holds a 15 percent stake in the German media group. The two bids differ in structure; MFE, the broadcaster's largest shareholder, is looking to buy all shares in [...]
How Digital Billboards Reduce Waste
Explore how digital billboards minimize waste through energy efficiency, recyclable materials, and instant content updates, redefining advertising sustainability. The post How Digital Billboards Reduce Waste appeared first on Blip Billboards.
Guide to Transparent Billboard Monitoring
Unlock the power of transparent billboard monitoring for effective ad campaigns with real-time data, compliance tools, and performance insights. The post Guide to Transparent Billboard Monitoring appeared first on Blip Billboards.
Using Analytics to Measure Billboard Conversions
Learn how advanced analytics tools are revolutionizing billboard advertising by enabling real-time tracking and optimizing ROI. The post Using Analytics to Measure Billboard Conversions appeared first on Blip Billboards.
5 Rules for Clear Billboard Messages
Learn the essential rules for creating clear and effective billboard messages that grab attention and communicate instantly. The post 5 Rules for Clear Billboard Messages appeared first on Blip Billboards.
Fujitsu General India Soars High with SpiceJet In-Flight Media Branding
Fujitsu General India, the trusted name in advanced air conditioning solutions, has taken a bold...
‘Make Outdoor Creative Again’
We’re not in the big tech business. We’re in the advertising business. So I’ve formed a new movement, MOCA, because we can all Make Outdoor Creative Again. The post ‘Make Outdoor Creative Again’ first appeared on OOH TODAY.