The strategic approach to using AI to enhance human connections, not replace them.

Brunner will inherit the Performance Group’s paid search, programmatic planning, and buying teams.

Sir Martin Sorrell’s big bet on tech companies driving growth at his S4 Capital (Monks is its main agency) has taken another turn for the worse with S4 booking an impairment charge of £280m in its last financial year to reflect tough trading in the second half and a pretty grim medium term outlook. This [...]

Price fixing in media is an issue that won’t go away – likely to be still more of one as the big holding companies increase their so-called. “principal” media business (buying media and selling it on) – and India’s Competition Commission (CCI) has been cracking down with a vengeance on the holding company media agencies [...]

Companies use various tools to stay competitive in their industry. From creating innovative products and ways to do things to trying to be one step ahead of the competition in pricing and marketing, systematic growth requires businesses to think outside the box. One tried-and-tested method used by companies ranging from food delivery to casinos that [...]

We are working to elevate women's voices in the OOH industry every day, not just in March. Here's a list that will run through April to remind us of the power of women in industry. The post The Top 25 Women Who Drive Growth in Out-of-Home —2025 first appeared on OOH TODAY.

With over 15 years experience, Ali Broback, Chief Client Officer at ODN, bridges the gap between vendors and clients, driving growth through relationship-based sales. She emphasizes staying curious, advocating for oneself, and embracing innovation in OOH. The post Top Women in OOH Spotlight 2025: Ali Broback first appeared on OOH TODAY.

Pinterest has hired Kate Hamill to lead its U.S. and Canadian sales efforts.

Mentos put a spin on the classic Mentos and cola experiment by creating an explosive launcher for Fortnite.