Lloyds Bank is running a new campaign for its Premier account (the one they charge for) via Publicis Groupe (fairly recently anointed as rival Santander’s global AOR) after abandoning adam&eveDDB and putting its black horses out to well-earned pasture. New CMO Suresh Balaji says: “Our new Lloyds Premier campaign is all about bringing our experience-led [...]
In this week's Week in Review: Germany considers a new tax on tech giants, ProSieben's suitors consider a joint takeover, and AI video ad startup Creatify gets backing from Jeffrey Katzenberg. Top Stories Germany Considers Ten Percent Ad Tax on Tech Giants Germany's government is putting together plans to place a new tax on specific [...]
David Nyurenberg joins InterMedia Advertising as svp of digital.
CMO Emily Ketchen on keeping up with the pace of technological innovation.
Fox led McDonald's successful A Minecraft Movie collaboration.
"They saved our life. Them two on TV saved our life."
The Axel Springer-owned property is restructuring to prepare for a media landscape reshaped by artificial intelligence.
BBH USA has hired Connor Keeshan as managing director to strengthen client partnerships and support the agency’s continued growth.
On working with Kendall Jenner and balancing retail with digital commerce.
The Wisconsin native, started working at the CBS station WIFR in 1983 as a weekend sports anchor.
