Robocouriers are taking over the streets of Los Angeles. Prime Video and its media agency of record, Omnicom Media Group, have now partnered with autonomous delivery service Coco Robotics on […]
The latest celebrity creative to launch into the advertising space is Kendrick Lamar, the rapper who starred in this year’s Apple Super Bowl Half Time Show and famously has an ongoing feud with rival Drake. In launching Project 3 Agency, Lamar brings a strong pedigree of working with brands including Chanel, Converse, and Calvin Klein. [...]
Chicago Fire FC and Excel Sports Management make the $650 million facility's case to fans, brands, and global soccer ahead of its 2028 opening.
The internet is like a hydra: someone objects to something and a thousand fully-formed objection specialists spring into action. As they did with Sydney Sweeney’s so-called “whiteness” in this campaign for struggling clothing brand American Eagle. It would be too obvious to say that genes rhymes with jeans….. A reminder that ads can still make [...]
The Out of Home (OOH) industry has announced a net media revenue increase of 19.36% for Q2 2025. The continued double-digit growth of Out of Home demonstrates ... The post Australian OOH Revs Up 19.36% first appeared on OOH TODAY.
Reading Time: 3 minutes Fashion has always thrived on visuals and innovation, and CTV has quickly become the medium that allows the industry to unleash its full creative potential. We’re witnessing a shift in how fashion brands are reaching and engaging audiences, with CTV emerging as the channel of choice for high-impact storytelling and measurable [...]
The Biggest Travel Trends of 2025 https://medium.com/media/3a250e1ad38ed13c626ae14e516c49b6/href Welcome back to another episode of Floor 9. For this episode, host Tom Trudeau chatted with Adam Simon and Richard Yao from the Lab’s strategy team about our latest insights on travel. Together, they discussed some of the biggest trends in the travel and hospitality industry in 2025, including [...]
WWE SummerSlam will be held over two days at MetLife Stadium.
Co-produced by Nue and The Masked Man Show, Summer Bash is a brand-backed fan event merging podcasting, hip-hop, and wrestling culture ahead of WWE’s SummerSlam weekend.
TL;DR: Out-of-home ads help promote safe driving by reaching people during real-world driving moments. Behavior change is more effective when messages are timely, visible, and part of daily routines. Strategic placements, like near high-risk areas or nightlife spots, make safe driving ads more impactful. AllOver Media provides unique formats like gas pumps and truckside ads [...]
