Business Insider Accuses Google of Suppressing Publisher Ad Revenue in Federal Lawsuit

Business Insider joins a growing roster of publishers and publisher-adjacent tech companies suing Google over its ad practices.

By |2025-09-19T13:41:48-07:00September 19th, 2025|News|Comments Off on Business Insider Accuses Google of Suppressing Publisher Ad Revenue in Federal Lawsuit

Tonies Taps Creative Agency Brains for New Toniebox 2 Campaign ‘Where Will Listening Take You?’

To help launch the new Toniebox 2, a groundbreaking screen-free audio system that nurtures early childhood development, celebrated toy brand tonies has partnered with longtime collaborator Brains, the award-winning independent creative agency with 30+ years of mission-driven innovation. The result, “Where Will Listening Take You?” is a global campaign that spotlights a brilliant alternative in [...]

By |2025-09-19T08:09:12-07:00September 19th, 2025|News|Comments Off on Tonies Taps Creative Agency Brains for New Toniebox 2 Campaign ‘Where Will Listening Take You?’

Week in Review: UK PSBs Call for Government Intervention, M6 Launches AI Capabilities for SMEs, and Amazon Launches Agentic Creative Capabilities

In this week's Week in Review: UK PSBs say government action is needed to safeguard their futures, M6 partners with Waymark for AI-generated ads, and Amazon follows the Meta blueprint for AI-run campaigns. Top Stories UK Broadcasters Issue United Call for Government Intervention The UK's public service broadcasters — the BBC, ITV, Channel 4, 5, [...]

By |2025-09-19T07:09:23-07:00September 19th, 2025|News|Comments Off on Week in Review: UK PSBs Call for Government Intervention, M6 Launches AI Capabilities for SMEs, and Amazon Launches Agentic Creative Capabilities

UV Camera to illustrate the effectiveness of suncream / Déjà UV ?

THE ORIGINAL? Nivea Sun / Sun Cream – 2015 UV Lens / Normal Lens Source : You Tube (Case study video) Agency : FCB London (United Kingdom) LESS ORIGINAL La Roche Posay / Anthelios Sun Cream – 2025 UV Lens / Normal Lens – The Invisible Visible Source : Publicis WCB (Case study video) Agency : Publicis [...]

By |2025-09-19T06:03:08-07:00September 19th, 2025|News|Comments Off on UV Camera to illustrate the effectiveness of suncream / Déjà UV ?

VCCP debuts for Co-op Funeral Care

The cheap channels in the UK are awash with funeral ads, which makes you a bit nervous – do they know something I don’t? Most ads in all such breaks are terrible of course, cheaply produced and working on the assault and battery principle. It’s not just advertisers short of a few quid who commit [...]

By |2025-09-19T04:21:51-07:00September 19th, 2025|News|Comments Off on VCCP debuts for Co-op Funeral Care

MAA Ad of the Week: Anthropic frrom Mother

We all know AI is important – indeed it might be the agent of our doom – but goodness, can it be boring. Anthropic is a big global player with its consumer friendly-sounding brand Claude (no relation to Marcel, presumably) and it’s signed up Mother to persuade us Claude is an aid to thinking rather [...]

By |2025-09-19T01:12:34-07:00September 19th, 2025|News|Comments Off on MAA Ad of the Week: Anthropic frrom Mother
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