Olshan Frome Wolosky LLP is pleased to announce that three of the firm’s partners, including Chair of Olshan’s Intellectual Property Law Group and Co-Chair of the firm’s Brand Management & Protection Group Mary Grieco, have been ranked in The Legal 500’s New York City Elite series.
Netflix is out after WBD calls Paramount bid 'superior.'
During Thursday’s earnings call, CEO Cindy Rose announced a new plan to reposition WPP as a single company, rather than an agency holdco. The post WPP Braces For Big Change, As New CEO Cindy Rose Says It Will Ditch The Holdco Label appeared first on AdExchanger.
Whiskey Bear is excited to welcome Brian Pineda to its roster of diverse creatives. An award-winning director and photographer with over 15 years of experience in travel and lifestyle work, Brian is known for rich, narrative-driven visuals that blend authenticity with cinematic storytelling. “Brian's a thoughtful collaborator and a fantastic storyteller. He has the natural ability to take [...]
Today marks an important moment for AdQuick, and for the future of out-of-home advertising. We’re proud to announce an exclusive multi-year commercial partnership with OUTFRONT Media, one of the largest and most trusted IRL media companies in the United States. As part of this collaboration, OUTFRONT will
Following a tumultous year and a change of leadership for WPP, the UK agency giant this morning unveiled its new strategy for the next three years, in efforts to simplify and integrate client proposition, restore growth, and drive long-term value for clients, talent and shareholders. The multi-year plan, named ‘Elevate28’, aims to transform WPP's structure [...]
CBS Mornings saw double-digit growth in the prized Adults 25-54 demo.
From WPP Creative to cuts, here's what CEO Cindy Rose told investors about her plan to revive the struggling holdco.
The network also announced that Ali Velshi has become its chief data reporter.
WPP didn’t lose 64% of its value because it overspent, but lost it because the holding company model was built on coordination scarcity. For decades, global brands needed an intermediary to orchestrate creative, media and production across markets. That orchestration was complex, expensive and hard to replicate. The margin made sense. AI has reduced the [...]
