Adidas Originals’ Top Marketer Reveals the Keys to Cultural Cachet
Annie Barrett has a playbook to ensure Adidas Originals is always part of the conversation, from the runway to the World Cup.
The OBIEs vs. The Nobies
"... I’ve got some thoughts on your post regarding bringing the OBIEs as a stand-alone. Let’s start with a couple of facts. Let's remember what we’re elevating..." The post The OBIEs vs. The Nobies first appeared on OOH TODAY.
The Best Billboard I Saw Today Pt. 1
The G-Real Series: No Artificial Moves The post The Best Billboard I Saw Today Pt. 1 first appeared on OOH TODAY.
Brands All The Way Down; The Kalshi Kids Aren’t Alright
Is brand advertising bad now,?; Prediction markets are targeting college students; and performance TV is a real thing, maybe. The post Brands All The Way Down; The Kalshi Kids Aren’t Alright appeared first on AdExchanger.
When Will AI Beat Humans at Office Work? (The OWCI Index)
Introducing the Office Work Capability Index (OWCI) and what it suggests about when AI may match or surpass humans on office work at advertising agencies.
Hilarious Thai ad for Hatari Black, MacBook Neo and more: best new creative ads
Every week, I attempt to share a curated list of best new creative ads. It’s a small tribute to brand teams everywhere as getting ads to be noticed is the first and most important task in brand communications. Hope you like this week’s picks of the best creative ads from around the world. Norwegian Consumer [...]
Has the World Stopped Trusting America?
There was no formal rupture. No summit. No declaration that the old order had ended. In March 2023, Saudi Arabia and Iran agreed to restore diplomatic relations in a deal announced in Beijing. China did not create every channel that led there, but it hosted the breakthrough and claimed the diplomatic win. For most of [...]
Graphic Designer/Brand Marketing Specialist —OOH Classifieds Today
...Join our dynamic team as a Graphic Designer/Brand Marketing Specialist at SILVERCAST, a leading force in the out-of-home (OOH) media industry. We are looking for a seasoned, strategic, and results-driven professional to The post Graphic Designer/Brand Marketing Specialist —OOH Classifieds Today first appeared on OOH TODAY.
Digital Rights Network Connects Real Estate and Content Creators to Monetize the Digital Layer of the Physical World
registered as buildings become digital content affiliates driving revenue for property and IP owners. The post Digital Rights Network Connects Real Estate and Content Creators to Monetize the Digital Layer of the Physical World first appeared on OOH TODAY.
Open RFPs — McCall Area Chamber of Commerce and Visitors Bureau
The McCall Area Chamber of Commerce and Visitors Bureau is currently accepting responses to three Requests for Proposals: Agency of RecordProfessional services including, but not limited to, year-round marketing strategy, … The post Open RFPs — McCall Area Chamber of Commerce and Visitors Bureau first appeared on Idaho Ad Agencies.