How AI Shopping Assistants Like ChatGPT Are Changing eCommerce Search
Just a few years ago, the typical online shopping journey started with a Google search or a visit to Amazon. Today, that journey is increasingly beginning with a question asked to an AI assistant. Tools like ChatGPT, Claude, Gemini, and Copilot are changing the way consumers discover, research, and buy products online. Instead of typing [...]
D&AD Announces 2025 New Blood Awards Pencil Winners
D&AD has announced the Pencil levels for the 2025 New Blood Awards, the annual programme that recognises up-and-coming creative talent and offers chances to tackle briefs set by top brands. The New Blood Awards is among the world's largest student competitions, showcasing top emerging talent from around the globe. Winners, selected by leading [...]
Marketing Strategies to Improve Your ROI: Focusing on What Works
Marketing budgets are under constant scrutiny—and they should be! Spending money without a strategy won’t get you anywhere. Unfortunately, many businesses invest in marketing tactics without a clear plan. They continue to use strategies that don’t yield results, sometimes without even realizing it. In today’s blog, we’ll walk you through how to evaluate your current [...]
Ticker: CNN Relaunched Its FAST Service CNN Headlines
Fox Nation to offer live sports beginning in August.
WPP names senior Microsoft boss Cindy Rose as new CEO
Tech sector boss chosen to help develop AI and digital offerings and rebuild battered share price Business live – latest updates WPP has appointed top Microsoft boss Cindy Rose as its new chief executive as the marketing services giant aims to implement a sweeping restructure to turn around the ailing London-listed company. Rose, who is [...]
Flagship Will Shutter Its Marketplace, Citing Creator Disinterest
The pivot reflects broader challenges in affiliate-driven creator platforms, as Amazon and TikTok dominate.
The WIR: Apple Eyes Up F1 Rights, Publishers File EU Case Against Google’s AI Overviews, and MFE Considers Higher Bid for ProSieben
In this week's Week in Review: Apple enters talks to acquire F1 streaming rights, publisher file an antitrust case in Europe against Google's AI overviews, and MFE discusses its options for its ProSieben takeover attempt. Top Stories Apple Eyes Up F1 Rights Following Film Success Apple is in talks to acquire US streaming rights for [...]
Solen Aref Joins WTIC in Hartford as MMJ
She was an MSJ at sister station WMAZ in Macon, Georgia.
Curation Clarified: Why The Industry Should Stop Settling For Superficial Solutions
Curated deals were once seen as a smart way to bring structure to programmatic chaos. Today, they’ve become table stakes. Everyone talks about added value, yet few define what that value is or how to measure it. Without clear standards or accountability, the concept becomes vague. But why does it continue? Because talking about perceived [...]