Days after the release of a special edition fork, KFC has now cooked up a fashion collab with streetwear brand Aries. The “Gravy Drip” collection is another absurdist instalment in the KFC/Mother story. It’s a limited edition clothes collection, shot in Renaissance splendour by fashion photographer (Chloé, Miu Miu etc) Douglas Irvine. Phoebe Syms, brand [...]
Sure that somebody somewhere is writing a PHD on David Beckham and why no brand likes to be without one. Now Dave is fronting Nespresso on social media, produced by his own outfit Studio 99. Dave, of course, does a fair amount of imbibing. He’s been pouring Stella Artois for his mates in a recent [...]
The Price of Milk will have its world premiere at the 2025 Tribeca Festival.
Mashburn Outdoor announced the acquisition of Outdoor Advertising Assets in Alabama, Tennessee, and Georgia from New South Outdoor. The transaction included 39 digital and 117 static The post Mashburn Outdoor Acquires 156 Displays from New South Outdoor first appeared on OOH TODAY.
As AI invades creative (along with everything else, Meta is promising a cradle to grave AI product next year) cool, classy ads that don’t rely on endless CGI (early AI) cuts will become even thinner on the ground. So Homeground’s new effort for Beats by Dre featuring Cole (‘Cold’) Palmer gliding across the ice is [...]
Across these three unique events, one insight rang true: DOOH has matured into an active, intelligent, and essential part of the modern media mix. The post DOOH is Elevating Across Many Verticals first appeared on OOH TODAY.
Online casinos have established themselves as masters of digital marketing, often leading the charge in innovative customer engagement, brand loyalty, and user acquisition strategies. These businesses excel at building a strong online presence and keeping players coming back. But what exactly do online casinos do right when it comes to marketing? And more importantly, what [...]
It took more time than it should have to find great work from our great industry in the past 12 months. That’s either a sign that there’s been a lack of ambition from brands or a lack of funds – in reality it’s probably a mix of both. And full disclosure, I’ve ignored any work [...]
Monitoring the health of your web traffic is essential for any marketer or business owner. Here, you’ll learn how Stream Companies tracks these visitors accurately, and why first‑party data and cookieless advertising strategies are reshaping the way we measure success. The post How to Monitor Direct and Unassigned Website Visitors in GA4 appeared first on [...]
