The WIR: AI Drives Reddit Revenues, Australia to Ban YouTube Accounts for Under-16s, and WBD to Split into Warner Bros. and Discovery Global

In this week's Week in Review: Reddit revenues jump 78 percent in Q2, Australia includes YouTube in social media ban for under-16s, and Warner Bros. Discovery announces names of its split companies. Top Stories Reddit Shares Jump 20 Percent as AI Drives Ad Revenues  Reddit shares jumped 20 percent after the social sharing company reported its [...]

By |2025-08-01T10:25:05-07:00August 1st, 2025|News|Comments Off on The WIR: AI Drives Reddit Revenues, Australia to Ban YouTube Accounts for Under-16s, and WBD to Split into Warner Bros. and Discovery Global

Prime Video and Omnicom Deploy Robocouriers in LA for Eddie Murphy Movie

Robocouriers are taking over the streets of Los Angeles. Prime Video and its media agency of record, Omnicom Media Group, have now partnered with autonomous delivery service Coco Robotics on […]

By |2025-08-01T06:11:45-07:00August 1st, 2025|News|Comments Off on Prime Video and Omnicom Deploy Robocouriers in LA for Eddie Murphy Movie

Kendrick Lamar is the latest celeb to take a bite out of advertising’s lunch

The latest celebrity creative to launch into the advertising space is Kendrick Lamar, the rapper who starred in this year’s Apple Super Bowl Half Time Show and famously has an ongoing feud with rival Drake. In launching Project 3 Agency, Lamar brings a strong pedigree  of working with brands including Chanel, Converse, and Calvin Klein. [...]

By |2025-08-01T04:41:58-07:00August 1st, 2025|News|Comments Off on Kendrick Lamar is the latest celeb to take a bite out of advertising’s lunch

With a $650 Million Self-Funded Stadium, Chicago Fire FC Makes Its Big Pitch

Chicago Fire FC and Excel Sports Management make the $650 million facility's case to fans, brands, and global soccer ahead of its 2028 opening.

By |2025-08-01T03:41:06-07:00August 1st, 2025|News|Comments Off on With a $650 Million Self-Funded Stadium, Chicago Fire FC Makes Its Big Pitch

MAA Ad of the Week: Sydney Sweeney for American Eagle

The internet is like a hydra: someone objects to something and a thousand fully-formed objection specialists spring into action. As they did with Sydney Sweeney’s so-called “whiteness” in this campaign for struggling clothing brand American Eagle. It would be too obvious to say that genes rhymes with jeans….. A reminder that ads can still make [...]

By |2025-08-01T00:50:37-07:00August 1st, 2025|News|Comments Off on MAA Ad of the Week: Sydney Sweeney for American Eagle

Fashion Takes the Lead on CTV with Sky-High Engagement Rates: VDO.AI Report

Reading Time: 3 minutes Fashion has always thrived on visuals and innovation, and CTV has quickly become the medium that allows the industry to unleash its full creative potential. We’re witnessing a shift in how fashion brands are reaching and engaging audiences, with CTV emerging as the channel of choice for high-impact storytelling and measurable [...]

By |2025-07-31T19:15:07-07:00July 31st, 2025|News|Comments Off on Fashion Takes the Lead on CTV with Sky-High Engagement Rates: VDO.AI Report
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