Ads of the Week: 11 Campaigns That Caught Our Eye, From Nike to Etsy
Absolut, Nike, Liquid Death, Etsy, and more are behind the week’s most notable ads.
An Inside Look at the Ad Experience at a World Cup Match
ADWEEK was on hand to see the brands at a recent match between France and Senegal.
6 Top Local World Cup Ads: Adidas Backs Scotland, Brahma Dreams Big For Brazil and More
Some of the tournament’s top creative taps into national culture and regional nuances.
MAA Ad of the Week: Vodafone from Leo
Never thought we’d be choosing a Vodafone ad and it’s not because it knocks everything else into a cocked hat this week. But there seems to be a mini-trend for British ads to wear their patriotism rather more loudly than hitherto, very very big companies – who’ve taken a fair bit of stick recently – [...]
Grey wins global Synechron
Grey London has won technology consulting firm Synechron, following a competitive pitch process managed by Ingenuity+. The partnership will focus on the development of a new global brand platform across key B2B channels. Operating globally, with key markets including the US, UK, UAE, India and Australia, Synechron helps leading organisations accelerate digital transformation by combining [...]
What Winning the WOO Global Sustainability Award Actually Means
When operators can see and control every asset in their network from one place, without complexity, without guesswork, and without The post What Winning the WOO Global Sustainability Award Actually Means first appeared on OOH TODAY.
The Best Reflection I Saw Today
Alik Khjarian on Why Effective OOH Campaigns Require a Multi-Format Approach The post The Best Reflection I Saw Today first appeared on OOH TODAY.
Snapchat and OUTFRONT ‘Crowd Created’ Live Spectacle in Times Square
an interactive experience debuting with HBO Max to celebrate the upcoming Season 3 premiere of House of the Dragon The post Snapchat and OUTFRONT ‘Crowd Created’ Live Spectacle in Times Square first appeared on OOH TODAY.
OOH Moves Today – 22 Moves This Week!
Bbe the first to congratulate these OOH movers! The post OOH Moves Today – 22 Moves This Week! first appeared on OOH TODAY.
Throwing Shade
if we're serious about mobility, public health, and creating communities that work for everyone, we should stop The post Throwing Shade first appeared on OOH TODAY.