Silverpush announced the EMEA rollout of  SilverScreen™, its broadcast-quality classification layer for YouTube. SilverScreen is a solution capable of classifying channels against broadcast standards at scale, enabling advertisers and their agency partners to identify and activate TV-like YouTube inventory with the same confidence they apply to linear television. YouTube is now the most-watched video platform [...]

Silverpush, the contextual intelligence company, today (27th April, 2026) announced a rapid expansion across the Americas, with the business achieving the biggest period of revenue growth in history and new offices across Chicago, LA, and New York. Since last year, the company has expanded its product line across all major video platforms to include YouTube, [...]

Unilever’s YouTube strategy ”branded Desire at Scale” has put numbers behind something most marketers have always suspected: placing brand messages inside cultural moments people are actually watching drives measurable business outcomes. Their data points to a 50% lift in ROI from trending content placement. Not from reaching more people, but from reaching them while attention [...]

Summer 2026 isn’t just about one tournament. It’s a stacked cleaned or premium sporting moment – the FIFA World Cup (48 teams, 104 matches, projected 6 billion viewers), Wimbledon, the Tour de France, the F1 British Grand Prix, The Open Championship, and the Premier League returning in August. Each event generates its own wave of [...]

Photo courtesy of: Canadian Press/CPRS Toronto.   The Canadian Public Relations Society (CPRS) Toronto Chapter has announced the winners of the 2026 annual ACE Awards. The awards celebrate the industry’s top communicators and public relations programs and campaigns from the past year.   The ACE Awards Gala was held last night at The Carlu in [...]

Click here for the May 7, 2026 Newsletter

Despite the fact that revenue beat analyst projections, the 12% year-over-year increase represents The Trade Desk’s slowest revenue growth since the Covid-19-era ad downturn in 2020. 

She’ll lead the tech-powered preventive healthcare company's national expansion.

Viral Nation's Richelle Batuigas on aligning social media performance with meaningful business outcomes.