Quick service restaurant brand Chopstix Noodle has appointed Dude London as its creative agency. Chopstix has 140 stores and 170 locations across the UK. Dude will work alongside long standing partner Down at the Social, which has handled PR and new store openings for the brand since 2019. Head of marketing Leanne Parker says: “We’re [...]
The platform can be accessed via an MCP server, allowing users of Claude and ChatGPT as well as AI agents to plan and reserve inventory directly The post Intersection Opens Extensive Street-Level OOH Network to AI Agents for Planning and Booking first appeared on OOH TODAY.
In a landmark ruling in March, a California jury held Meta and Google liable for intentionally building addictive social media services, finding that the design of Instagram and YouTube caused harm to the plaintiff's mental health. The case was brought by a 20-year-old woman over her childhood addiction to social media, and is seen as [...]
This week, I’m ruminating on the word mirage. It is a useful term for the ongoing debate over if and when agentic shopping – as in, people assigning agents the latitude and payment info to make purchases on their behalf – will actually happen. Unlike “illusion,” say, or a term like “potential” or “promise,” the [...]
Publishers are losing search traffic as consumers flock to generative AI answer engines. The trend is forcing pubs to get the most out of the traffic that still comes to their sites. But publishers are also losing visibility into the traffic they still have as users take measures to protect themselves from being tracked online. [...]
Marketers must become memelords now; Yahoo has incurred the wrath of Apollo; and AppLovin is going hybrid. The post The Memeification Of Marketing; Yahoo’s $1.6 Billion Cash Infusion appeared first on AdExchanger.
By Sascha Kunze. HP Printed billboard I miss the days of a simple brief. Figure out one’s strength and then build on it and find the most succinct and engaging way of getting it across. This idea delivers on all fronts. It’s simple and therein lies its strength. McDonald’s Gamifries In a world drowning in [...]
...seek a high-performing National AE based in Los Angeles to join our dynamic sales team, Denver —Local Media Sales Exec and Miami —Ad Sales AE The post Sales —OOH Classifieds Today first appeared on OOH TODAY.
Born & Brewed Boston Bold The post The Best Billboard I Saw Today first appeared on OOH TODAY.
Giving Classic the Finger The post The Best Billboard I Saw Today first appeared on OOH TODAY.
