the launch of its programmatic digital Out-of-Home (pDOOH) offering in 9 Latin American markets – Panama, Costa Rica, Guatemala, El Salvador, Honduras, Nicaragua, the Dominican Republic, Ecuador and Paraguay The post JCDecaux connects 100% of its DOOH inventory to Programmatic in 9 Latin American Markets first appeared on OOH TODAY.
Lamar Advertising Company, Clear Channel Outdoor, Lamar Advertising, Retail Sports Marketing, Audacy, Inc., PATTISON Onestop, OUTFRONT Media, Lamar Advertising, Lamar Advertising Company, Carat, Forbes Councils, Vizible Media -mark these milestone moments in OOH. The post ABCD+ 12 Anniversaries, 68 Birthdays This Week! first appeared on OOH TODAY.
Andrew Lustigman, Co-Managing Partner; Chair, Advertising, Marketing & Promotions Practice; Co-Chair, Brand Management & Protection Practice, was quoted in Bloomberg Law’s “Hochul’s Tech Safety Rules Pose Legal Questions: New York Brief.” In the article, Andrew discusses why New York’s SAFE for Kids Act and the regulations recently promulgated thereunder focus on the allegedly addictive features [...]
The numbers $60.8 billion: Meta’s Q2 revenue, up 28% year over year (YoY). $59.36 billion: Quarterly ad revenue, above analyst estimates of $59.07 billion. Meanwhile, the average price per ad […]
Netflix, LG, and Samsung are betting that free, low-friction gaming could provide a valuable boost to engagement.
Meta would have had a great quarter. That is, if it weren’t for the layoffs, the lawsuits and the galactic-level AI operating costs. The company’s Q2 earnings call on Tuesday evening started off strong as CFO Susan Li announced quarterly revenue totaling $60.4 billion, up 28% from last year. Ad revenue across Meta’s family of [...]
Nearly every automatic renewal article gives companies the same advice: make your disclosures clear and conspicuous, obtain affirmative consent, send acknowledgment notices, and offer a simple cancellation mechanism. This advice is correct, but it’s also incomplete. Venable’s Autorenewal Solutions Team (VAST) has spent years defending companies in automatic renewal investigations and class actions. That experience [...]
But GMA shrinks Today's demo lead.
Omnicom’s advertising revenue suffered in the second quarter. But that didn’t stop the holding company’s stock from jumping to a one-year high on Wednesday morning, as investors digested its plan to sell off parts of IPG and absorb IPG. Total revenue in Q2 was $6.6 billion, roughly flat compared to Omnicom and IPG’s combined revenue [...]
ABC News and NBC News maintain strong leads.
