Super Week – New Sky Betting and Gaming campaign by Sky Creative @SkyCreative #creativity #inspirat…
Super Week - New Sky Betting and Gaming campaign by Sky Creative @SkyCreative #creativity #inspiration #advertising
Take a Closer Look – New Human Rights Watch campaign by ici Barbès #creativity #inspiration #advert…
Take a Closer Look - New Human Rights Watch campaign by ici Barbès #creativity #inspiration #advertising
Gift Wrap Gift – New Supercell @supercell campaign by DAVID New York #creativity #inspiration #adve…
Gift Wrap Gift - New Supercell @supercell campaign by DAVID New York #creativity #inspiration #advertising
Life is beautiful on the Leoco line! – New Leoco campaign by Sabavision @sabavisioncom #creativity …
Life is beautiful on the Leoco line! - New Leoco campaign by Sabavision @sabavisioncom #creativity #inspiration #advertising
Keep It a Little Dirty: The Sloppy Magic of Authenticity for Local Businesses
Which feels more believable: the polished food photo staged with motor oil as syrup or a slightly blurry shot from a Google review? Authenticity means staying a little “dirty”—not sloppy, but real and relatable. Overly perfect presentations can seem fake, like you’re hiding something. Tools to clean up your online profile are everywhere, but people [...]
Reno News Crew Witnesses Hit and Run
A news crew for Reno, Nevada station KTVN got a front row seat to a hit and run on Tuesday night moments before going on-air. According to 2 News Nevada reporter Makayla Hardy, who was on scene at the time, a car and an SUV collided at around 7 p.m. Both cars had a green...
FTC Issues Scaled-Back Final Fee Rule Targeting Live-Event Tickets and Short-Term Lodging
This week, the Federal Trade Commission (FTC) issued its long-awaited Final Rule on Unfair or Deceptive Fees. When the FTC released the proposed rule over a year ago, the rule covered any business that offered goods or services for sale. The Commission largely narrowed the rule’s application, which now focuses on live-event tickets and short-term...
Stellantis keeps Doner and GSD&M after creative agency review
Stellantis is still evaluating agencies for digital creative, Alfa Romeo and Fiat.
How brands that bridge the CMO-CIO divide outperform the competition
Brands bridging the CMO-CIO divide drive growth by aligning creativity with technology, fostering collaboration for better marketing and customer engagement.
Instagram Will Drive Half of Meta’s Ad Revenue in 2025
In 2015, Instagram contributed only 7% to Meta's total U.S. revenue, according to Emarketer. Ten year's later, the app is projected to account for half, according to the research firm's latest forecast. Instagram is projected to generate $32.03 billion in U.S. advertising revenue next year, a 24.4% increase from 2024, per Emarketer. This rise would...