As discussions about a U.S. TikTok ban continue, with President-elect Trump reportedly considering an executive order to extend the case, creators are migrating to other platforms like Triller and RedNote. Triller is trying to poach TikTokers with new tools. Chinese-owned RedNote has popped up seemingly overnight. And Snap launched an ad campaign highlighting why creators...
Silencio, maestro. Oscar-nominated auteur David Lynch died Thursday at 78 years old. His family confirmed his passing in a Facebook post, writing: "There's a big hole in the world now that he's no longer with us. But, as he would say, 'Keep your eye on the donut and not on the hole.'" In an interview...
A 29-year-old man is facing charges in connection to the death of former WOIO reporter Bill Safos. The reporter for the Cleveland CBS affiliate died from his injuries after being hit by a vehicle on December 11, 2024 in Lakewood, Ohio. Zachary Saliba has been charged with felony aggravated vehicular homicide. Lakewood police said Safos...
Longtime GroupM executive Matt Sweeney has stepped down from his role, ADWEEK has learned. Sweeney has been with GroupM since 2014, when he joined the company as senior vice president of client engagement at programmatic trading desk Xaxis. Over his decadelong tenure with the group, he succeeded to CEO of Xaxis and then to chief...
Draw the curtain on 2024 with another insightful episode of The Garage featuring Shawn McGahee, head of retail media ads at Google. Shawn joins hosts Dan Massimino and Evan Hovorka with all the details on the future of retail media and what to expect in 2025, from how AI is going to reshape the industry...
Welcome to this episode of the Marketing Vanguard podcast. Host Jenny Rooney speaks with Alicia Tillman, CMO of Delta, fresh from the company's headline-making centennial celebration at the Sphere during CES 2025 in Las Vegas. They discuss the journey to creating this immersive experience, which blended airline nostalgia with future innovation through multimedia effects including...
The NFL is adding Bleacher Report to its team this offseason with a multiyear deal that hopes to turn the Warner Bros. Discovery digital platform's audience and content, as well as the league's highlights and sponsors, into a dynasty. The partnership, which began on NFL Wild Card weekend, gives Bleacher Report and House of Highlights...
Social media managers are both joking about and lamenting the possible TikTok shutdown.
President-elect Donald Trump is set to begin his second term in the Oval Office on Monday, Jan. 20. The Inauguration Day ritual will attract considerable attention as Trump returns to office with a tighter grasp on the various branches of power. In addition to Republican control of the House and Senate, he also has a...
Image source: Movia Media In today’s competitive advertising landscape where every brand is fighting for limited ad space, it’s more crucial than ever to ensure your message reaches the right audience. Traditional advertising methods are no longer enough to break through the noise. Whether it’s through advertising on trucks or an elevator in a shopping [...]
