Does anyone want to back a ready-made world class digital agency? WPP used to have one called AKQA but now nearly all its ledership has departed in the wake of founder Ajaz Ahmed’s surprise decision to resign late last year – the latest to go is North America managing partner Erik Rogstad – bringing the … The post Opportunity knocks: AKQA leadership exodus continues first appeared on More About Advertising.

— The New Year is the absolute best time to land that new position. Be ready to go for 2025 --Account Executive, Regional Sales & Account Manager, Operations Coordinator, Graphic Designer, -- The post OOH Classifieds Today —Go Time 2025 first appeared on OOH TODAY.

CCO sells assets, DOOH better than Super Bowl, and DirecTV launches its own OOH. A weekly recap of the top OOH stories you may have missed and colorful commentary from BB. The post Clear Channel Sale, OAAA Super Bowl Message and DIRECTTV first appeared on OOH TODAY.

The company was also cited by U.S. News & World Report as a best company to work for in ... ... quality of pay, work-life balance, stability, workplace benefits, and professional development The post Who is the “Best Company to Work For” in U.S. News & World Report first appeared on OOH TODAY.

In the realm of digital advertising, Reddit advertising offers a unique platform with its vast and engaged user base. By tapping into Reddit’s community dynamics and subreddit-specific audiences, a Reddit advertising agency can craft tailored campaigns that drive traffic and conversions. This article delves into strategies for leveraging Reddit Ads effectively, offering insights into selecting […]

This article first appeared in my marketing newsletter. Subscribe here to be the first one to read new posts. … Are industry trend reports worth the marketing investment? Last week, I wrote about creating a 30-page industry report for a B2B brand I’m working with. It took me ca 55h to research, write, design, and promote it, plus report on […] The post Industry Trend Reports PART 2: Promotion appeared first on Karola Karlson's blog.

This article first appeared in my marketing newsletter. Subscribe here to be the first one to read new posts. … Ever downloaded an industry trend report or e-book? As for me, I’ve downloaded 100+ of those…. Why? The landing page text might say things like “we polled nearly 1,800 designers and developers from four continents…” (Figma) […] The post I Created a 30-page Industry Trend Report. Here’s what I Learned appeared first on Karola Karlson's blog.

China's leading baijiu maker Wuliangye launched a new 3D advertisement in New York Times Square, the United States, sending the message of "harmony" to global audience at the beginning of 2025. Photo shows a new 3D advertisement launched by Chinese baijiu producer Wuliangye in New York Times Square, the United States. The advertisement presents the brand through an animated cute panda, both of which symbolize bridges for fostering deeper international cooperation and exchange. As a friendship envoy for cultural exchanges between China and foreign countries, the cute images of the panda are applied as southwest China's Sichuan, an area best[...]

McDonald's Canada is forming an all-star lineup with hockey superstars who are as renowned on the ice as the Big Mac® and Quarter Pounder® sandwiches are on the grill. Auston Matthews and Connor McDavid are teaming up for a new campaign that takes a page of out the iconic 1993 and 1997 Showdown playbook, putting their own take on the phrase "nothing but net."  In today's rendition, Matthews and McDavid gear up for a friendly rivalry, as they play each other for a Big Mac. In a special made-for-Quebec version of the ad, P.K. Subban joins in on the fun – chirping from the side lines. This generation's Showdown[...]

Madalena Gonçalves is a young and talented Art Director living in Milan. In her Featured Creatives Q&A below, learn more about what inspires her as a creative professional, what work she's most proud of, and how a chance meeting in Portugal changed the direction of her life and led her to pursue advertising as a career. Tell us a little bit about yourself.  What do you do?  Where do you work?  How long have you been working as a creative professional? I was born in Portugal, but moved to London when I was 19 years-old where I studied and started[...]