“Don’t Work” Campaign —American Defense Tech Company Leans into OOH
These words create a bit of intrigue, right? They certainly are unexpected, especially for a campaign looking to attract new The post “Don’t Work” Campaign —American Defense Tech Company Leans into OOH first appeared on OOH TODAY.
Advertising Trends, Retail Media, and DOOH Focus for DPAA March 12
“Many members of the community come in from out of town and members take the opportunity to host company dinners and team meetings.” The post Advertising Trends, Retail Media, and DOOH Focus for DPAA March 12 first appeared on OOH TODAY.
Visual advertising techniques (and how to use them on billboards)
Learn effective billboard advertising techniques that capture attention and drive action with bold designs, clear messaging, and strategic visuals. The post Visual advertising techniques (and how to use them on billboards) appeared first on Blip Billboards.
2025 Oscar Ratings Dip to 18.1 Million Viewers
Oscar voters may have loved Anora, but viewers at home still need to get to know her. Preliminary ratings for the 97th Oscars are in, and this year's independent film-dominated show saw a 7% dip from 2024's Barbenheimer barnburner. Per early Nielsen fast national ratings, the telecast brought in an average of 18.1 million total...
Veteran Anchor Darla Montgomery to Retire from KLFY
Longtime KLFY anchor and reporter Darla Montgomery is retiring after more than 33 years. The Opelousas native joined the Lafayette, Louisiana CBS station in 1992. The station said her career has "taken her across the world, from covering local and state elections to traveling with Louisiana Governor Kathleen Blanco to Canada in an effort to...
Some Hints About and Clues to the FTC’s Consumer Protection Priorities
We’ve written previously about the Trump administration’s effort to increase his influence over independent agencies such as the FTC and to review regulations promulgated by these agencies. The White House is also reportedly directing agencies, including the FTC, to prepare for reductions in force. But, given these developments, what will the FTC under Chairman Ferguson...
Kroger CEO Rodney McMullen Steps Down After Board Investigation
Chairman and CEO Rodney McMullen is no longer in stock at Kroger, as the supermarket chain announced his resignation Monday following an investigation into his conduct by the company's board of directors. Kroger would not offer specifics, only saying that McMullen's activity was inconsistent with its policy on business ethics but unrelated to the business...
Here’s How to Watch Donald Trump’s State of the Union Address
On Tuesday night, President Donald Trump is set to deliver his fifth State of the Union speech and the first address of his second term. In the nearly seven weeks since returning to the Oval Office, Trump's administration has constantly been in the news as he has sought to implement his agenda. With Elon Musk's...
Reddit Cofounder Alexis Ohanian Joins TikTok Acquisition Effort
Reddit cofounder and Seven Seven Six partner Alexis Ohanian has joined billionaire Frank McCourt's bid to acquire TikTok, serving as a strategic advisor specializing in social media, according to Reuters. The social media savant and 2024 ADWEEK Brand Genius honoree cofounded Reddit in 2005, before leaving the platform in 2020 to take on a variety...
Trump’s 25% Tariffs on Mexico and Canada Set to Hit, Triggering Market Drop
President Donald Trump vowed a 25% tariffs on imports from Mexico and Canada will take effect on March 4, ending weeks of uncertainty. His confirmation sent Wall Street's S&P 500 tumbling 2% in afternoon trading, the Associated Press reported. The move reignites fears of a North American trade war as businesses brace for higher costs....
