Kylie Kelce Bellies Up to the Bar in Liquid Death’s Provocative Ad
To be clear, Liquid Death is not suggesting that pregnant women go on benders. It just looks that way, purposely so, as the self-styled punk-rock water brand partners with Kylie Kelce for a campaign called "Kegs for Pregs." Kylie Kelce, whose popular new podcast rivals Joe Rogan's show, is expecting her fourth daughter with husband-retired...
Read Memos From Omnicom and IPG CEOs After Shareholder Approval Vote
Omnicom Group's impending takeover of rival Interpublic Group (IPG) reached an important milestone today (March 18) when shareholders of both companies voted to approve the deal. The holding companies said they still expect the takeover, first announced in December 2024, to close in the second half of 2025. The transaction still has to go through...
How Adobe’s new agentic AI may help brands personalize digital marketing
Adobe’s new suite of AI tools for brands includes a “concierge” builder to personalize digital assistance.
Democratic Senator Says Recent FCC Investigations into Broadcasters ‘Arbitrary and Capricious’
U.S. Senator Richard Blumenthal (D) from Connecticut has written a letter to Federal Communications Commission's Acting Bureau Chief of the Enforcement Bureau, Patrick Webre, and Acting Bureau Chief of the Media Bureau, Erin Boone, looking for information about the FCC's recent "unprecedented, intrusive investigations against media broadcasters under arbitrary and capricious pretenses." Blumenthal, the Ranking...
Week in Charts: Viant Leans into AI, Women Make Up Over Half Fortune 500 CMO Roles, and European SVOD Revenues Overtake Public Broadcasters
In this week's Week in Charts: Viant leans into AI, women make up over half Fortune 500 CMO roles, and European SVOD revenues overtake public broadcasters. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week Number of the Week Charts of Read More
Madison and Wall Lowers US Ad Forecast as Trump Policies Bite
Madison and Wall, the advisory and consulting firm set up by analyst Brian Wieser, has this morning announced a downgrade to its US advertising growth forecasts across the next five years, citing the impact of the current US government's policies on expected growth. Total US ad market growth for 2025 is now predicted to sit Read More
H&M Pays DEI Nonprofit $83K Debt After Abrupt End To Partnership
H&M has finally paid non-profit Buy From A Black Woman (BFABW) the $83,000 it owed the organization nearly a month past its due date, ADWEEK has learned. After the partnership between H&M and the nonprofit organization had recently ended due to what BFABW claimed was a breach of contract, founder Nikki Porcher received an overnighted...
Veteran New York Reporter and Anchor David Diaz Dies at 82
Veteran New York reporter David Diaz died last week at the age of 82. His television news career spanned three decades. CBS News New York said its staffers "were lucky that he shared his remarkable abilities, generous spirit and infectious smile with us and our viewers." Before working at NBC owned station WNBC for 15...
Shareholders Approve Omnicom’s Acquisition of IPG
Omnicom Group and Interpublic Group (IPG) shareholders have voted to approve the combination of the two rival holding companies. The stockholders voted on Omnicom's proposed takeover of IPG during a meeting held today (March 18). Shareholder approval marks a significant milestone in the process of combining the two companies, which would create the world's largest...
Kayler Smith Joins Dayton Station as First Female Sports Reporter and Anchor
Kayler Smith has joined Dayton, Ohio NBC affiliate WDTN as its first female on-air sports reporter and anchor. Smith comes from WDTN's sister station in Midland/Odessa, Texas where she was the station's sports director for nearly three years. "First time on air in the 937! I'm humbled and honored to become the first female on...
