75Media appoints new Chair

  Experienced tech-industry veteran Karen Bach has joined Leeds-based outdoor advertising specialist 75Media as Chair.  The appointment follows a seven figure investment in 75Media last month from NPIF II – Mercia Equity Finance, managed by Mercia Ventures as part of the Northern Powerhouse Investment Fund II (NPIF II). Karen will bring three decades of leadership […] The post 75Media appoints new Chair appeared first on 75Media.

By |April 29th, 2025|Categories: News|Comments Off on 75Media appoints new Chair

Here’s How the White House Correspondents’ Dinner Addressed an Absent Trump

Both the president and a guest comedian were absent from this year's ceremony.

By |April 28th, 2025|Categories: News|Comments Off on Here’s How the White House Correspondents’ Dinner Addressed an Absent Trump

Here’s Where Google Did (And Didn’t) Exercise Monopoly Power

There is a huge gap in U.S. law—there are virtually no rules for how companies should behave in the digital advertising marketplace.

By |April 28th, 2025|Categories: News|Comments Off on Here’s Where Google Did (And Didn’t) Exercise Monopoly Power

DOJ Wants Google to Share Search Data, but Privacy Risks and Tech Hurdles Loom Large

Other potential remedies include a sell-off of its Chrome browser, and banning default placements on phones.

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Yahoo’s First Ad Campaign for Its DSP Touts Winning 90% of Tests Against Rivals

The push targets Fortune 500 advertisers, and current customers include Kroger, Arby’s owner Inspire Brands, and Planet Fitness.

By |April 28th, 2025|Categories: News|Comments Off on Yahoo’s First Ad Campaign for Its DSP Touts Winning 90% of Tests Against Rivals

Michael Kassan Joins AI Adtech Firm Cognitiv’s Board of Directors

Kassan is widely known as one of the ad industry’s key connectors, responsible for originating countless successful partnerships over the decades.

By |April 28th, 2025|Categories: News|Comments Off on Michael Kassan Joins AI Adtech Firm Cognitiv’s Board of Directors
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