In the first of a series highlighting online strategy, social media wars and podcast forays in the federal election campaign, we look at a disturbing Liberal TikTok and Labor’s optimistic merch. Plus: who are the ‘Liberals for Independents’? The Liberal party’s strategy on TikTok is a bit more zoomer-friendly than Labor’s approach: think trending memes and audio, rather than politicians talking into the camera for 90 seconds at a time. We’ve previously brought you the mind-boggling pro-nuclear campaign from the Minerals Council, masterminded by the Liberals’ preferred online campaign group, Topham Guerin. But one video from the Liberals’ main page[...]

Pune, fondly referred to as the cultural capital of Maharashtra, is also one of the fastest-growing cities in India. It is a vibrant city, home to the offices of some of the world’s top-notch IT companies, manufacturing giants, and startups! The city is thus an energetic economy that fascinates millions worldwide. While every business contributes… Read More »The Impact of Advertising Agencies on Pune’s Economy The post The Impact of Advertising Agencies on Pune’s Economy appeared first on .

How We're Helping Texas Tito's Revamp Their Product Marketing As online marketplaces become more and more crowded, standing out and attracting the right audience requires a specific skill set and level of expertise in B2C marketing. Today, we're happy to share a new client that FiG is supporting with product marketing and supplemental services. Texas Tito’s is the leading provider of convenient, single-serve portions of sliced jalapenos, cascabellas, and dill pickles to enhance the convenience food industry. With a focus on customer satisfaction and quality, we’re thrilled to be helping Texas Tito’s elevate their brand and connect with more customers[...]

Explore effective color contrast strategies for billboard design to enhance visibility and message recall. The post Color Contrast in Billboard Design: What Works Best appeared first on Blip Billboards.

— The New Year is the best time to land a new position. Assert yourself in 2025 --Outdoor Advertising Sales, National AE, Marketing Manager, Digital Content Mgr, Real Estate/Leasing Rep, AE, Regional Sales & Account Mgr, Graphic Designer The post OOH Classifieds Today — first appeared on OOH TODAY.

The technology, just released in Europe and the UK, clearly has the potential to transform the film, TV and advertising industries OpenAI launches Sora video generation tool in UK If you want to know why Tyler Perry put an $800m (£635m) expansion of his studio complex on hold, type “two people in a living room in the mountains” into OpenAI’s video generation tool. The result from artificial intelligence-powered Sora, which was released in the UK and Europe on Friday, indicates why the US TV and film mogul paused his plans.