How the NFL Is Building Connections Outside the Field With 72andSunny
At Cannes Lions, the NFL and 72andSunny revealed how tentpoles like The Super Bowl bring in new audiences.
Cannes Lions 2026 Gallery: The Buzziest Events, Biggest Names, and Hottest Parties
ADWEEK takes you inside the best moments from the Croisette, the Palais, and beyond.
The Ordinary Wins Big Among 8 Grand Prix Winners From Cannes Lions 2026 Day 1
The 8 Grand Prix-winning campaigns from day one of Cannes Lions 2026.
ESPN and Flowcode Are Increasing Sports Viewer Engagement With Interactive Fan Hub
ESPN's new fan hub launches in August.
Hightouch Raised $322 Million Across Six Rounds. Here’s How the Company Skyrocketed to a $2.75 Billion Valuation
Co-founder Kashish Gupta says good investors care about metrics and customers, not slides. A round-by-round look at how every deal came together.
Samsung TV Plus Is Letting Users Shop With Their Remotes Thanks to Amazon Partnership
Shoppable CTV gets an upgrade on Samsung TV Plus.
Give me a break! / Arrêtez-tout et comparez moi ça!
THE ORIGINAL? Kit-Kat « Have a break » – 2014 Click on the image to enlarge Source : D&AD, Adsoftheworld Agency : JWT London (United-Kingdom) LESS ORIGINAL Easyjet, Last Minute Flights – 2026 Click on the image to enlarge Source : Creative Salon, Agency : Dept London (United Kingdom)
Channel 4 Opens Up Programmatic Access to Five New Ad Tech Partners
Rak Patel, Chief Commercial Officer at Channel 4 UK broadcaster Channel 4 this morning announced it is significantly opening up programmatic access to video on-demand inventory on its eponymous streaming platform, launching five new partnerships with ad tech partners. Amazon Ads, FreeWheel, Hawk, PubMatic, and Yahoo DSP will now all have direct access Read More
Code and Theory Teams With Adobe to Help Sports Teams Operate Like Media Companies
A new Content Operating System from Adobe and Code and Theory allows teams to produce content faster and more efficiently.
How AB InBev Won 183 Cannes Lions in Five Years
Global CMO Marcel Marcondes opened the festival with a BTS look at the brewer's decade-long marketing transformation.
