Why B2B Tech Marketing Is Outpacing Consumer Brands With Cisco CMO Carrie Palin

The strategic approach to using AI to enhance human connections, not replace them.

By |March 24th, 2025|Categories: News|Comments Off on Why B2B Tech Marketing Is Outpacing Consumer Brands With Cisco CMO Carrie Palin

Tech troubles hit S4 Capital (again)

Sir Martin Sorrell’s big bet on tech companies driving growth at his S4 Capital (Monks is its main agency) has taken another turn for the worse with S4 booking an impairment charge of £280m in its last financial year to reflect tough trading in the second half and a pretty grim medium term outlook. This … The post Tech troubles hit S4 Capital (again) first appeared on More About Advertising.

By |March 24th, 2025|Categories: News|Comments Off on Tech troubles hit S4 Capital (again)
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