The Mid-Year Marketing Checkup: 3 Areas to Review Now
The first six months of the year move fast. Campaigns launch, social posts go live, meetings fill the calendar, and suddenly it's July. Mid-year is actually a prime checkpoint; there's still enough runway to correct course, accelerate what's working, and set the stage for a strong Q4. The post The Mid-Year Marketing Checkup: 3 Areas to Review Now appeared first on Stream Companies.
Here Are the Cable News Ratings for June 2026
Fox News remained the most-watched cable network in primetime and total day.
Here Are the 2nd Quarter of 2026 Cable News Ratings
Fox News was the most-watched cable network.
These Creators Are Hacking ChatGPT To Rake In Brand Deals
YouTube long-form, niche expertise, third-party press–creators are figuring out what AI trusts and brands are rewriting their budgets accordingly
Mariska Hargitay Brings Law and Order as Host of 78th Emmy Awards
When it comes to hosting the Emmys, Olivia Benson is on the case!
Here Are the 2026 Q2 Morning Show Ratings
Also included are the week of June 22 ratings.
This New Tool Is Built On Historical Data To Predict Marketers’ Future Performance
Hindsight is 20/20. But using hindsight to inform your future plans means better foresight, too. That’s the idea behind Blueprint, a campaign-planning tool built on over a decade of past campaign data. Strategus, the CTV-focused managed service provider, announced the launch of Blueprint on Tuesday. There are too many “disparate systems that sit alone” across […] The post This New Tool Is Built On Historical Data To Predict Marketers’ Future Performance appeared first on AdExchanger.
European Telcos, Retailers, and Ad Tech Companies Form European Media Marketplace
This morning a coalition of major European telcos, retailers, data businesses and ad tech companies announced the formation of the European Media Marketplace, a new initiative designed to make it easier to buy ads across a number of major media owners using an array of advertiser-friendly datasets. The founding members of the European Media Marketplace Read More
Old Spice and RCP Show How Smelling Great Can Change the Game
Old Spice, the iconic personal care brand, today launches its most significant UK brand campaign, “Smell Goes a Long Way.” This isn’t just about smelling good; it’s Old Spice showing that a truly great long-lasting scent gives young men an unexpected edge in life, transforming everyday challenges into triumphs. Created with RCP, the campaign shows that manhood is a mindset, not a milestone you simply reach. It champions the underdog, injecting relatable, UK-centric humour to connect with the British experience. Exclusive Films: Smell Goes a Long Way in British Summer Old Spice kicks off with two exclusive UK film shorts[...]
ADCE Creative Week 2026 Returns to Barcelona Connecting Europe’s Creative Community
The Art Directors Club of Europe (ADCE) returns to Barcelona from 17th to 20th of November 2026 for the second edition of ADCE Creative Week, a four-day festival that brings together Europe's creative community to exchange ideas, build relationships, and celebrate outstanding work. Hosted at DHub Barcelona, the festival will welcome more than 500 creatives from across the continent through a programme of talks, portfolio reviews, gala ceremonies, and networking events. Designed for creative leaders, emerging talent and students, ADCE Creative Week creates opportunities to connect across disciplines, cultures, and generations. Built on the belief that the strongest ideas emerge through collaboration, the[...]
