Reading Time: 3 minutes Fashion has always thrived on visuals and innovation, and CTV has quickly become the medium that allows the industry to unleash its full creative potential. We’re witnessing a shift in how fashion brands are reaching and engaging audiences, with CTV emerging as the channel of choice for high-impact storytelling and measurable brand results. VDO.AI’s latest ... The post Fashion Takes the Lead on CTV with Sky-High Engagement Rates: VDO.AI Report appeared first on VDO.AI Blogs.

The Biggest Travel Trends of 2025 https://medium.com/media/3a250e1ad38ed13c626ae14e516c49b6/href Welcome back to another episode of Floor 9. For this episode, host Tom Trudeau chatted with Adam Simon and Richard Yao from the Lab’s strategy team about our latest insights on travel. Together, they discussed some of the biggest trends in the travel and hospitality industry in 2025, including the financialization of the travel industry, the increasing use of AI to aid trip planning, and the increasing allure of intentional underplanning and flexible travel. All these topics ladder up to a discussion about the future of a “connected trip” experience that is being shaped[...]

WWE SummerSlam will be held over two days at MetLife Stadium.

Co-produced by Nue and The Masked Man Show, Summer Bash is a brand-backed fan event merging podcasting, hip-hop, and wrestling culture ahead of WWE’s SummerSlam weekend.

TL;DR: Out-of-home ads help promote safe driving by reaching people during real-world driving moments. Behavior change is more effective when messages are timely, visible, and part of daily routines. Strategic placements, like near high-risk areas or nightlife spots, make safe driving ads more impactful. AllOver Media provides unique formats like gas pumps and truckside ads […] The post Safe Driving: The Role of Out-of-Home in Influencing Driver Behavior appeared first on AllOver Media.

The bad blood between renowned media advisor Michael Kassan and United Talent Agency has come to a close.

Investors rewarded Meta on Wednesday for reporting stronger-than-expected Q2 earnings, driven by robust ad revenue growth and promising user engagement metrics. The company’s stock rose more than 11% in after-hours trading. The following morning, investors rewarded Comcast for losing fewer broadband and video subscribers than expected in Q2, with a roughly 5% bump in share […] The post Comcast’s Q2 Earnings Show Streaming Momentum, But Legacy Pressures Persist appeared first on AdExchanger.

Julie Flynn has worked as assistant news director at WKYC since September 2023.

Barb, the UK TV measurement body, has started measuring TV viewing of select YouTube channels. From today, the joint industry committee (JIC) will report viewing figures for 200 channels on the video sharing service, as part of its regular audience reporting. Barb says this development makes it the first JIC in the world to measure Read More

Yes, contemporary Britain is pretty gloomy, so here come Mother and new client Coinbase to make a song and dance out of our unfailing ability to put up with the status quo. The campaign introduces a full-on musical extravaganza, “Everything is fine,” which comically dramatizes the everyday financial indignities that are heaped on us Brits. … The post Crypto dances into alternative future in Mother’s new Coinbase ad first appeared on More About Advertising.