O Boticário ‘Farewell’ for Mother’s Day, Flipkart Kodinhi and more: best new creative ads
Every week, I attempt to share a curated list of clutter breaking new creative ads. The first and the most important job for any ad is to be noticed. Because an ad can create brand awareness, help in brand sales and all of that only if it is noticed in the first place. In this [...] The post O Boticário ‘Farewell’ for Mother’s Day, Flipkart Kodinhi and more: best new creative ads appeared first on Bhatnaturally.
Inside the Ad Law Tool Kit: Fee Disclosures
Join us as we offer a sneak peek into select chapters from the newly released 14th edition of Venable’s Advertising Law Tool Kit, which helps marketing teams navigate their organization’s legal risk. Want more? Click here to download the entire Tool Kit. Fee Disclosures When customers check out, they are used to seeing a list of fees accompanying...
Online Retailers Face Rising Risk from Strike-Through Pricing Claims
A recent review of civil filings in Washington, DC reveals a conspicuous pattern challenging strike-through pricing: a single nonprofit plaintiff, represented by a small group of attorneys, has filed more than 150 lawsuits against online retailers across the country—many of them small businesses. Surge in DC CPPA Pricing Lawsuits A DC-based organization is filing the wave...
Maintaining Brand Safety and Integrity in the AI Slop Era
Algorithms are flooding feeds with AI slop. What’s a brand that’s spending money and time to capture attention to do? During an ADWEEK House Possible panel co-hosted with Silverpush, industry leaders tackled that question as well as how to evaluate risk and protect your brand’s media buy in an ever-messier landscape. Brand integrity on the […]
Providing more transparency for your Performance Max campaigns
Learn about new updates in Website URL, landing page, and search term reporting.
Sales —OOH Classifieds Today
...seek a high-performing National AE based in Los Angeles to join our dynamic sales team, Denver —Local Media Sales Exec and Miami —Ad Sales AE The post Sales —OOH Classifieds Today first appeared on OOH TODAY.
Kalil & Co., Inc. to Attend OAAA 2026
Kalil & Co, Inc. will be in attendance at the OAAA 2026 Conference in Dallas Todd, Lou, Jason, Frank, Jaime and Michael from Kalil will all be there The post Kalil & Co., Inc. to Attend OAAA 2026 first appeared on OOH TODAY.
Is Billboard Advertising Worth It for Small Businesses?
Billboard advertising continues to be one of the most effective and trusted marketing tools for small businesses. From affordable pricing and high brand recall to increased online engagement and local visibility, out-of-home advertising offers a powerful way to reach audiences and drive real business results. The post Is Billboard Advertising Worth It for Small Businesses? first appeared on Billboard Media.
Haley Neid – Director of Brand Management, Nate’s Honey
Send us Fan Mail In this week’s episode of the Digital and Dirt podcast, Ian sits down with Haley Neid, Director of Brand Management at Nate’s Honey, the top-selling branded honey in the U.S., to discuss how the company has successfully redefined how to market a “commodity” product. Podcast Breakdown 00:00 - 05:57 Introduction, Cup stacking & Being a college athlete 05:58 - 11:53 Career journey & The origin story of Nate’s Honey 11:54 - 17:50 Modernizing the honey market & Making honey cool again 17:51 - 25:26 Consumer behavior, Trends & Social listening 25:27 - 32:49 Influencers, Storytelling &[...]
Australian drink named Methanol Moonshine labelled ‘deeply insulting’ to memories of mass poisoning victims
Company says branding was created well before the 2024 Laos tragedy and reflects its ‘motorsport heritage’ Follow our Australia news live blog for latest updates Get our breaking news email, free app or daily news podcast Bethany Clarke is still grappling with the unimaginable loss of her childhood best friend, Simone White. In November 2024, the 28-year-old British lawyer was among six tourists, including 19-year-old Australians Bianca Jones and Holly Bowles, to die after a suspected mass methanol poisoning in Laos. Clarke, an Australian who was travelling with White and survived the poisoning, was shocked when she heard about an[...]
