Case Study: Bringing “Infrastructure for Culture” to Cannes Lions 2026
For Cannes Lions 2026, AdQuick launched an out-of-home campaign designed to do more than advertise at the festival, it was intended to demonstrate how modern OOH actually works. The campaign was conceived, planned, purchased, and measured entirely through the AdQuick platform and our AI agent, making it both a message
Austria 1 – France 0 / Match retour?
THE ORIGINAL? Wiener Beer / Gegenbauer Brewery – 2016 « Time for a Wiener Beer » Click on the image to enlarge Source : Adsoftheworld Agency : Young & Rubicam Vienna (Austria) LESS ORIGINAL Mc Donald’s / McFlurry –2026 « Whatever the occasion » Click on the image to enlarge Source : Creapills Agency : TBWA Paris (France)
sleepy hairdresser / Un peu rasoir à la longue?
THE ORIGINAL? Mouka Mattress – 2013 « Don’t sleep on the job » Click on the image to enlarge Agency : DDB Lagos (Nigeria) LESS ORIGINAL Pilao Coffee « Official sponsor of the day after » – 2026 Click on the image to enlarge Source : AdLatina Agency : BETC Havas (Brazil)
Graduate Record Examinations Launch ‘Step Forward’ Campaign for Modern Admissions
The Graduate Record Examinations (GRE) has launched 'Step Forward,' a brand transformation initiative aimed at redefining its role in the competitive landscape of graduate admissions. Partnering with creative agency Bindery, the campaign addresses the evolving needs of a generation with more educati...
Why Peacock’s Love Island USA Makes a Perfect Partner for Advertisers
NBCUniversal’s Alison Levin tells ADWEEK why Love Island continues to enjoy engagement from advertisers.
Three Founding Landmarks, Three Kinds of Winner
the strongest OOH board near the Liberty Bell, Boston's Old State House, and the National Archives head to head on the 3 numbers that matter: reach, impressions, and frequency The post Three Founding Landmarks, Three Kinds of Winner first appeared on OOH TODAY.
ABCD+ 1 Announcement, 1 Retirement, 16 Anniversaries, 51 Birthdays This Week!
AvPro Worldwide Inc, Lamar Advertising of Cedar Rapids / Waterloo, WordSmith Advertising, OUTFRONT Media, Delta Media, Katz Media Group/Eastman Radio, Clear Channel Outdoor, Lamar Advertising, Lamar Advertising Company, Fanz®, Astus Group, Bauer Media Outdoor UK, Big Outdoor, The Shadows Apartments, LLC -mark these milestone moments in OOH. The post ABCD+ 1 Announcement, 1 Retirement, 16 Anniversaries, 51 Birthdays This Week! first appeared on OOH TODAY.
8 More Years for JCDecaux at Heathrow
JCDecaux’s leadership in airport advertising globally, operating the advertising contract in 14 of the world’s 25 largest airports The post 8 More Years for JCDecaux at Heathrow first appeared on OOH TODAY.
The Best Billboard I Saw Today
Cracking the Moment of Craving The post The Best Billboard I Saw Today first appeared on OOH TODAY.
People Don’t Trust AI – They Trust Creators, Says People Inc.’s Jonathan Roberts
If publishers had to explain their relationship with AI, a 2012-style Facebook status would probably do the trick: It’s complicated. Publishers want their content to be surfaced by AI search interfaces. But offering AI scrapers free and unlimited access to content is a slippery slope that can lead to well-fed LLMs and starving pubs. Plus, […] The post People Don’t Trust AI – They Trust Creators, Says People Inc.’s Jonathan Roberts appeared first on AdExchanger.
