Thirty-five Olshan Attorneys Selected to Super Lawyers® 2024
Olshan Frome Wolosky LLP today announced that 35 attorneys across all of the firm’s practices have been selected to the 2024 New York Metro Super Lawyers® list. Twenty-seven lawyers have been named as “Super Lawyers” and eight have been named as “Rising Stars.” While on average no greater than five percent of the total lawyers in each state are selected for the Super Lawyers lists, thirty-eight percent of Olshan’s lawyers have been selected for this honor in 2024.
Brand safety’s renaissance—navigating the AI era
The intersection of AI and brand safety is quickly becoming one of the most important ways for companies to navigate the complexity of social and new media.
Watch the newest commercials from Citi, Glad, Neutrogena and more
Hailee Steinfeld is a “collagen banker” in a Neutrogena TV commercial.
Netflix Debuts Ad For New ‘Moments’ Feature, Proving Even Celebrities Obsess Over TV Shows
Netflix has debuted a star-studded brand campaign for its new mobile feature, Moments, which allows users to share favorite scenes from TV shows and movies. Moments launched on Netflix's iOS app on Monday (Oct 28) and will roll out on Android in the next few weeks. The personalized feature lets members bookmark specific scenes from...
Deep Blue Partners With PWHL to Net More Brands for Women’s Hockey
Neither Deep Blue Sports + Entertainment nor the Professional Women's Hockey League existed before 2023, but each can help the other advance women's sports for the foreseeable future. Deep Blue just announced that it is adding the PWHL to its Deep Blue Exchange (DBX), which is dedicated to representing teams, leagues, and businesses in the...
Why The Future is Bright for TV Sales Houses
Broadcasters face many overlapping challenges says Tom Peruzzi, spokesperson for the management board of Virtual Minds. But nonetheless the future is bright for TV sales houses, as they're increasingly adapting to market changes and working together to strengthen their market position. In this interview, Peruzzi, lays out the challenges facing broadcasters, and the moves they're Read More
For Colgate-Palmolive, Brand Building and ROI Measurement Go Hand-in-Hand
Like many other major advertisers, global FMCG brand Colgate-Palmolive has been focussing on driving up return on investment on its ad spend in recent years. But this hasn't come at the expense of also investing in longer term brand building advertising, and it hasn't resulted in its overall marketing budgets being squeezed. Rather, executives say Read More
The Buy-Side View: Q&A with PHD’s Thomas Stimpfig
Data capabilities in CTV are moving video campaigns further down the funnel, says Thomas Stimpfig, Head of Video at PHD, but this does not mean advertisers should lose sight of the longer-term brand building that TV has always delivered. In this edition of the Buy-Side View, Stimpfig discusses the risks of overcomplicating CTV buys, PHD's Read More
5 Questions For… Kaitlan Collins
As the host of CNN's The Source, it's only appropriate that Kaitlan Collins has regularly been a source of Donald Trump's ire. In 2018, the Alabama-born journalist was famously barred from a Rose Garden press conference after Trump administration officials objected to her line of questioning during an Oval Office event with the then-president. Five...
Why Grubhub and Amazon Took the Plunge With a Co-Branded Ad
Shoppers can find most things they need on Amazon, and some they don't (see: tiny deck chairs and emotional support pickles). They can also order sushi, burritos, and more without delivery fees, thanks to a tie-up with takeout app Grubhub. Since 2022, Amazon Prime's 180 million members have had access to Grubhub+, the brand's premium...
