Meta Advertisers Prepare For A Holiday Season Of Gifts And Glitches
Hi Readers, James Hercher here with the AdExchanger Commerce Media Newsletter. Thanks for reading! And Merry Glitchmas to those who celebrate. In the world of online advertising on big walled-garden platforms – Meta in particular – October through November truly is the season of giving. Of giving advertisers ulcers and panic attacks, that is. ’Tis […] The post Meta Advertisers Prepare For A Holiday Season Of Gifts And Glitches appeared first on AdExchanger.
Billboards and Augmented Reality: How AR is Elevating OOH Engagement
The Out-of-Home (OOH) advertising industry has always thrived on innovation, and one of the most exciting advancements in recent years is the integration of Billboards and Augmented Reality (AR). By blending physical billboards with digital experiences, AR creates dynamic, interactive advertising that engages audiences in ways traditional media cannot. As more brands look for ways […]
Google Sheds No Tears At Its ‘Funeral’ For Blogs; Rage Against The Recommendation Machine
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Whose Funeral? Google Search upended online traffic earlier this year with a core update as a follow-up to its “helpful content update” last September. The long and short of it is this: Many niche and independent publishers saw a 70% to 90% decline […] The post Google Sheds No Tears At Its ‘Funeral’ For Blogs; Rage Against The Recommendation Machine appeared first on AdExchanger.
OOH News You Oughta Know Today
Gen Z Founders, Politics, Clear Channel in Spain, and more—read the latest headlines that should be on your radar. The post OOH News You Oughta Know Today first appeared on OOH TODAY.
Republicans & Democrats: Storefront Billboards Get Political
two State Senators from both sides of the political aisle, ... amplify their messages in key California communities through highly-visible storefront billboards. The post Republicans & Democrats: Storefront Billboards Get Political first appeared on OOH TODAY.
Carvertise and StreetMetrics Form Global Partnership
Carvertise becomes the first Moving Out-of-Home (OOH) operator to fully integrate StreetMetrics’ impression tracking technology into all its assets The post Carvertise and StreetMetrics Form Global Partnership first appeared on OOH TODAY.
MediaPost DOOH Insider Summit 2024 – Austin, TX
In Episode 8 of this season’s Digital and Dirt Podcast, Ian sits down with a variety of industry leaders and brands to discuss Digital Out of Home at the MediaPost Insider Summit in Austin, TX. Podcast Breakdown00:00 - 10:26 Adrian Witter 10:36 - 21:29 Albert Thompson 21:29 - 30:52 Anna Boyer 31:03 - 37:11 Dave Conklin 37:21 - 42:49 Michelle Millar 43:00 - 50:07 Rick Robinson
Meta Made A Mint In Q3 – But Investors Are Worried About Its AI Spending Spree
Despite beating expectations and generating more than $40 billion in revenue during the third quarter – a 19% YOY increase – Meta got punished on Wednesday after its Q3 earnings report. The company’s stock dipped by more than 15% in after-hours trading on the news that its spending will ramp up this year and into the next. […] The post Meta Made A Mint In Q3 – But Investors Are Worried About Its AI Spending Spree appeared first on AdExchanger.
Donald Trump’s viral moment.
United States interview political viral meme
Meta Beats Revenue Expectations Amid AI Push, But Ad Sales Growth Slows
The numbers $40.58 billion: Meta's Q3 revenue, up 19% YoY, narrowly topping Wall Street's $40.3 billion estimate. 96%: The portion of Meta's Q3 revenue driven by ad sales. This is a slight dip from Q2, when advertising accounted for 97% of its $36.5 billion in total revenue. $15.69 billion: Net income, up 35% YoY, or...
