How marketers can make social media safer for children
3 ways to balance creativity and responsibility for “The Anxious Generation.”
The Hidden Architecture of Desire: How Growing Up in an Ad-Saturated World Rewires Our Minds
Imagine a world where every thought, every desire, and every aspiration you’ve ever had was subtly planted in your mind—not by friends, family, or personal experience, but by carefully crafted advertisements you’ve been exposed to since birth. What if your concept of happiness, beauty, or success wasn’t truly your own? This is the world we […]
Clear Channel Outdoor, Big Brothers Big Sisters National Mentoring Month
"The Game Changers billboard series harnesses the power of representation and visibility to spark national dialogue about The post Clear Channel Outdoor, Big Brothers Big Sisters National Mentoring Month first appeared on OOH TODAY.
Brand Highlight: Pentel®
What’s your favorite pen in your desk? For many people, Pentel® is their go-to brand, both for their style and their quality. But what makes Pentel such a top-tier brand, and how did it get that way? Today, we’re deep diving into the history of the Pentel company, their contributions to the world of writing, […] The post Brand Highlight: Pentel® appeared first on Official Pens.com Blog: Promotional Products & Marketing Tips.
62 creatives to watch in 2025
After making some of 2024’s most interesting work, these makers are primed for an eventful 2025.
How DTC brand Rothy’s uses its community as a focus group
Jamie Gersch, CMO of Rothy’s, discusses how social media comments help inform product decisions for the brand.
Departure Media Lands at BDL
opens up possibilities for more animated aspects without compromising clarity, leading to a ‘cool and modern’ advertising package that is cohesive and curated The post Departure Media Lands at BDL first appeared on OOH TODAY.
Writing Doom
A writing team are given the task of making Artificial Superintelligence the ‘bad guy’ for the next season of their TV show. With the help of a newcomer to the team (a Machine Learning PhD), they must figure out how and why an ASI might function as an antagonist – and the threat it might […]
