AI Firm Palona Snags $10M Seed Funding, Taking on Amazon, UberEats with Human-like Agents
Palona AI, a startup aiming to challenge giants like Amazon by developing more engaging, human-like AI agents that directly interact with people, has secured $10 million in seed funding. Leading the round are investors including UpHonest Capital, Fusion Fund, Maynard Webb, NEO, and a roster of angel investors. "Internet has been a great boom for...
Taco Bell Reunites With Doja Cat in Super Bowl 59 Ad Teaser
Taco Bell and Doja Cat are together again in the brand's upcoming commercial for Super Bowl 59, per a teaser released today. The sneak peek gives a few clues about celebrity and fan involvement in the hero 30-second ad, which will air during the third quarter, while keeping the full storyline under wraps. The video...
Colle McVoy Appoints Obele Brown-West as President
Minneapolis agency Colle McVoy has found a new president in Obele Brown-West. The exec fills the position vacated by Jessica Henrichs, who was promoted from president to chief executive (CEO) after longtime CEO Christine Fruechte stepped down in October 2024. Brown-West has a vast and varied background in integrated communications, media, and technology. She was...
Kimberly-Clark hires BBDO exec as its first chief creative and design officer
Kimberly-Clark is moving away from a chief marketing officer model as it hires Luiz Sanches.
Marketing hiring trends—entry-level jobs in demand despite AI fears
Marketing jobs are still in demand despite fears of AI, a new report finds.
Autodesk awards its creative business to Giant Spoon
Software maker Autodesk aims to increase brand awareness by creating “a-ha” moments for consumers.
E&J Gallo CMO on Barefoot wine’s NFL moms, wives partnership and Super Bowl plans
NFL partnership brings wine to new occasions and boosts visibility at retail.
Ikea Revives Social Media Challenges That Went Viral a Decade Ago
Like many brands, Ikea is jumping on viral trends--but it's about 10 years late to the party. The retail giant's latest campaign promotes its revamped loyalty program, Ikea Family, which just launched in its home country of Sweden and is set to reach all of its markets by the end of this year. While a...
Luiz Sanches Joins Kimberly-Clark in New CCO Role
Brazilian creative Luiz Sanches is joining Kimberly-Clark in a new creative role at the consumer goods company. As global chief creative and design officer, Sanches will oversee creative output and quality across all of the company's brands in 175 markets, with an aim to drive emotional resonance. Kimberly-Clark owns brands including Huggies, Kleenex, and Cottonelle....
Dentsu Hires IAB’s Jeffrey Bustos to Build Out Retail Media Measurement
Dentsu has hired Jeffrey Bustos to build out the agency's analytics practice for retail media. Bustos is joining as SVP of retail media analytics, a role that sits within customer experience agency Merkle, and is also part of Dentsu's cross-agency retail media team. Dentsu's retail media team is led by Brian Monahan, global client president...
